While reading an older edition of an online newsletter affiliated with my networking organization, I ran across an article that stood out to me because it creatively compares networking to swimming and gives some useful advice on how to network successfully at events. Michael Goldberg, the author of the article, is a speaker and writer who founded his own consulting business. I’ve paraphrased his 12 very simple rules for successful networking (You may also CLICK HERE to read the full article).
1. Dress appropriately.
2. Always equip yourself with business cards and a pen.
3. Network only–no selling allowed.
4. Be prepared to ask questions–about them.
5. Greet and introduce others with passion.
6. If there is a connection, ask for his or her business card.
7. Hand out your business card (when asked).
8. Have a buddy system, and help others.
9. Know your purpose, and only share it when asked.
10. Spend more time listening, and less time talking
11. Know when the conversation is over, and mingle with others.
12. Make a friend (or two), and have fun.
To learn more about Michael, visit www.MichaelGoldbergspeaks.com.