Success Archives - Page 4 of 11 - Dr. Ivan Misner®

Networking: Men, Women, and Diversity

Charlie&Ivan-MvWIN

 

In this video (click on the graphic above to access the video), I speak with Charlie Lawson, networking expert and National Director of BNI® UK & Ireland, to unfold the differences between men and women in networking.  While men tend to be more transactional in the way they network, women are more relational and understanding these differences can really be an advantage when it comes to achieving success from your networking efforts.

During a survey of 12,000 people, it was found that those who are more relational gain more business and are overall more proficient networkers.  However, just because women are more likely to generate new business through referrals, this doesn’t mean that only they should have a place in networking groups.  In order to have the most successful networking group possible, there needs to be a great amount of diversity.  It’s ideal to have a blend of different people because that diversity is an important aspect of successful networking.

The more diverse a group is, the more connected it becomes.  When networking groups become more connected, deeper relationships are formed, ultimately leading to more referrals and greater success.

Do you or your networking group have any good tactics for seeking out a diverse array of professionals with whom to network?   If so, please share them in the comment forum below.  If not, make it your goal this week to come up with some ways to do so–you have nothing to lose and a whole lot of untapped potential for new referrals to gain! 

The Three Step “Follow-up Formula”

Follow-up is one of the most challenging aspects of networking for many networkers and I often get asked the question; “What is a good system for following-up with the people you meet at networking events?”  In my opinion, here is one of the best ways to follow-up – it’s called the 24/7/30 system.

Image courtesy of Master isolated images / FreeDigitalPhotos.net

Image courtesy of Master isolated images / FreeDigitalPhotos.net

When you meet someone at a networking event, drop them a note within the first 24 hours.  It can be a personal handwritten note or an email, just make sure to use whatever approach that you will do consistently.

Within 7 days, connect with them on social media.  Make a connection via LinkedIn or Facebook.  Follow them on Twitter or join them on Google+.  Find ways to connect and engage with them via the social media platform(s) you are most active on.  Do NOT do this as a way to “sell” to them, do it as a way to start to establish a meaningful connection with them.

Within 30 days reach out to them to set up a 1-2-1 meeting.  If you live near each other, meet in person (that is almost always best).  If you are far from one another, set up a meeting via Skype or by phone.  At this meeting find out more about what they do and look for ways to help them in some way.  Don’t make it a “sales call” make it a relationship building opportunity.

If you do the 24/7/30 approach to your follow-up, you will establish a powerful routine that will help you to make your networking efforts meaningful and successful.

Do you do something similar to this?  Share with me here any other suggestions you’ve got and what you think of this approach.

 

The Top 2 Things You Must Do to Succeed at Networking

Last week, I was asked a question by a young business owner who is quite new to networking.  She asked me what I believe to be the most crucial things a person needs to do in order to achieve the maximum amount of success in generating business referrals through word-of-mouth marketing.  In response to her question, I’d like to revisit a video I filmed a while back because in it I talk with Terry Hamill, a respected business networking expert based in Europe, and he  Terry explains the two most important keys for maximum effectiveness and success in business referral generation–preparation and follow up.

Terry advises that the true gold is in the follow up and that the most successful networkers use the strongest follow-up methods; he also offers a few important tips for preparation prior to attending networking meetings and events.

Do you have a favorite follow-up method or a highly effective preparation tactic that you use prior to attending networking functions?  If so, we’d love to hear about it!  What works well for you could really help other people in their journey to networking success so, by all means, please feel free to share your favored methods and tactics in the comment forum below. Thanks!

Do What You Love & You’ll Love What You Do

What is currently the single hottest, most profitable business you could possibly get involved with? . . . There’s only one right answer and it is this: whatever you’re passionate about.  That’s right–the specific answer will vary from person to person but the basic answer will always remain the same; follow your passion and you can’t go wrong.

In this video, I talk about how powerful and fulfilling life can be when you make your living following your passion.  I also discuss why following your passion can play a huge part in cultivating long term success and how if you don’t love the business you’re in, you will never have sustained success in your business.

So, what are you passionate about?  Even more important, how did you begin following your passion or how do you intend start following your passion?  Please share your thoughts below . . . I’d love to hear your story!

Work in Your Flame

In this video, I explain why I equate the phrase ‘working in your flame’ with being in business and loving what you’re doing, and the phrase ‘working in your wax’ with being in business and really not liking or enjoying what you’re doing.

I also offer some key advice on how to find ways to work more in your flame and less in your wax, and share what it is I, myself, do that allows me to work in my flame.

Watch the video now to learn how to take small yet significant steps in your journey toward truly loving what you do for a living!  What does working in your flame mean for you?  What is it you do in your chosen profession that you truly love?  Likewise, what is it you do that causes you to work in your wax and how might you delegate those tasks to another employee who might actually enjoy those same tasks?  I’d love to get your feedback on this–thanks!

Is It Really All About the Customer?–YES!

In this video, I discuss a recent e-mail I received from a friend and colleague which really surprised me and made me realize that sometimes things which I think are totally and completely self evident to others may not actually be obvious to some people at all.

In my mind, it’s completely clear and non-debatable that that the customer is the most important entity when it comes to the success of any given business.  Realistically, however, it’s quite common for business owners to get caught up in the aspects of business they think take precedence over everything else when challenges arise and it’s easy to forget that the most important aspect of business is ALWAYS the people paying for the service.

In this short video, I explain why, in business, the customer is hands down the most important player in the game.  It’s not that the customer is always right–believe me, they’re not–but without the customer, you have no business.  If you are conducting your business with the belief that you, your business partners, your franchisor, your vendors, or anyone else is more important to your success than the customer then, I hate to break it to you, but that belief is absolutely bunk.  Even the legendary Henry Ford acknowledged during his lifetime that the customer is the ultimate key component in business–watch the video now to see what he had to say about this topic and, also, I’d love to hear your thoughts on this topic so please leave your feedback in the comment forum.  Thanks!

Are You Serious about Being in Business? Here’s How to Find Out . . .

A while back, I was one of the featured speakers at a conference for small business owners and one of the other speakers offered a list of things that all business owners must have in place in order to truly be in business and position themselves for success.  The speaker said, “If you don’t have all these things in place, you’re not really in business!”

This really stuck with me because there is a lot of validity to it.  With all the responsibilities of being a business owner, sometimes circumstances can get over whelming and some of the key things that should be in place to truly be in business tend to get pushed aside for “when there’s more time” (which will never happen) or get forgotten. 

Image courtesy of ddpavumba / FreeDigitalPhotos.net

Image courtesy of ddpavumba / FreeDigitalPhotos.net

Below is the list given by the speaker.  These are the things which all serious business owners must have in place in order to truly be in business and position themselves for success:

  1. I have business cards for myself and my team.
  2. I have a distinct phone line specifically for my business.
  3. I have a registered domain.
  4. I have a current website.
  5. I have an e-mail that corresponds with my business domain.
  6. I have a dedicated office or business space (even if it is home-based).
  7. I know what my target market is.
  8. I have a contact database system in place to communicate with my prospects.

As obvious as this list seems, half the participants at that conference did not meet all the requirements. I spoke to the same group of people again during another event, however, and I’m pleased to report that virtually all of the participants this time around met the above requirements (and more).

So here’s my question for you . . . Are YOU truly serious about being in business?  For those of you who can answer ‘yes’ to that question, what would you add to this list, if anything?  I’d love to hear your thoughts–please share them in the comment forum below.  Thanks!

 

Balance: Illusive and Elusive

When we hear the term “work-life balance” we think about trying to spend an equal amount of time in all areas of our life.  The problem with that is that almost no entrepreneur can actually achieve that. While life can’t be fully in balance, it is possible to create a life that is in harmony with your vision.

WORKLIFEBALANCE

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Here are some simple techniques:

  • Wherever you are – be there. If you are at work, don’t be thinking about the time you didn’t spend with the family the night before, or what you should be doing with your “significant other” right now. When you are at home, don’t be thinking about the work you have to do at the office.
  • Be creative (about how you manage your time). If you have a big project at work that has to be done and you want to spend time with the family one evening – get creative. I used to spend the evening with the family and when everyone went to bed, I sat down to write my first book.  I finished the book without taking any time away from the family.
  • Integrate various elements of your life.  For many years I spent a couple weeks or more working remotely from my lake house. Now, I bring my staff and management team for short retreat/work days. The last week, I take off completely and spend time with the family. By integrating the two worlds I create a sense of harmony.
  • Practice “letting go” and “holding on.” Contrary to popular belief, I do not think it is possible to “have it all.”  Unfortunately, life involves making choices. Practice understanding what things to say “no” to and then letting go of them. At the same time think about the things that are truly important in your life and hold on to them with all your might.

What are some of the things you do to create harmony in your life?  I’d love to hear your thoughts so please share your ideas/tactics in the comment forum below.  Thanks!

Real Goals vs. Wishful Thinking


I recently had a conversation with a business owner who claimed that they were going to triple their business this year.  When they told me this, my first thought was that tripling their business was a great goal to have and, naturally, I wanted to know how they planned on doing that so I asked.  The answer revealed a huge problem . . . they didn’t have an actual plan.

In this video, I talk about the difference between real, attainable goals and what people often label as “goals” that are, in reality, nothing more than wishful thinking.  In the case of the business owner who claimed they were going to triple their business but didn’t have any type of strategy in place to do that, their “goal” was simply wishful thinking.  A goal without a plan is not really an achievable goal, plain and simple.  Watch the video to hear more about why it is critically important to have a plan for achieving your goals and to get key tips which will greatly aid in the actualization of any given goal.

Is there a goal you have achieved that you’re particularly proud of and worked hard to attain?  I’d really love to hear about what your strategy was and how you became successful in achieving your goal so please share your story in the comment forum below–you never know who you might inspire to achieve great things!

Is It Possible Your Follow-up Tactics Aren’t Doing You Any Favors?

I once had an interesting conversation with an associate who was surprised that she’d gotten flak from a referral source for taking five days to follow up with a prospect that the referral source had referred to her.  My associate explained to me that she doesn’t like to follow up with prospects for four or five days because she doesn’t want the prospect to feel like she’s too eager.

I told my associate that I strongly disagree with her follow-up strategy.  My reasons why are outlined in the following paragraphs . . .

When building relationships, it’s always important not to let much time lapse without following up the first contact. Within twenty-four to forty-eight hours, send your prospect a note expressing your pleasure in communicating with her. It’s still too early, though, to send business literature or make any move toward sales promotion.

Follow up early, but don’t push beyond the prospect’s comfort level. Once the prospect has expressed an interest in your products or services, provide information about them, but don’t force it on her. Continue presenting your products or services, but avoid the hard sell. Focus on fulfilling her needs and interests. Your goal should be to keep your prospect aware of your business without annoying her.

Remember, to secure the long-term loyalty of your prospect and convert her into a customer, you must first build a relationship, and that relationship must develop through the visibility, credibility and profitability stages. It may take a while, but if you’ve selected and briefed your sources well, you’ll speed up the process.

Always, always, always remember to follow up with people, in any situation, at the very least within seventy-two hours. There’s a reason people commonly say that the fortune is in the follow up . . . when you follow up quickly with people, your reputation will benefit, your business will benefit, and eventually your pocketbook will benefit as well.

Do you have any unique and effective ways of following up which have helped you attain success consistently?  If so, I’d love to hear your tactics–please share them in the comment forum below.  Thanks!

Networking Fundamentals to Boost Your Bottom Line

Today I’d like to share with you the newest networking video from the educational video archive housed within NetworkingNow.com.

Have you ever wondered what the ONE secret to success is in regard to networking for your business? In this video, I reveal the answer to that very question and I also explain four key networking fundamentals which are guaranteed to boost your bottom line.

This video is just one example of the vast array of educational content offered on the NetworkingNow.com website—there are literally hundreds of business and networking downloads available in the site’s online library and you can access all of them for FREE for six months by entering the free subscription code given below.

The free subscription is a gift from BusinessNetworking.com and all you have to do is enter the code (“freesixmonths”) on NetworkingNow.com to gain access to the entire library of content!  Please note that you will be required to enter a credit card number on the site but you will not be billed for the free six month membership subscription.  As subscriptions are based on a recurring system, you will need to end your subscription if you don’t wish to be billed for the second six months.

I always enjoy feedback from BusinessNetworking.com readers, so please leave a comment regarding your thoughts on this video and also let me know what type of downloadable content you most like to access on sites like NetworkingNow.com:

  • Video?
  • Audio?
  • PDF Articles?
  • Digital Books?
  • Something Else? If so, what specifically?

Thanks!

What Good Is Knowledge If You Aren’t Applying It?

Networking is simple; it’s just not easy. If it were easy, everyone would do it and do it well… and people don’t! This is not a blog piece about the step-by-step process you need to employ to network effectively. No, this is more meant to get you to stop and think about all the articles, books, blogs, podcasts and audios that you have read or listened to yet aren’t following through on in regard to what you learned. This is a post aimed at helping you to discover what you should be doing rather than focusing on what you know (or should know).

I do presentations around the world talking about how to apply networking to your everyday life. Sometimes I have someone come up to me and say, “I’ve heard people talk about some of those things before.”  Hearing it for a year versus doing it for a year are completely different things. Success is about the “doing,” not just the “knowing.” In fact, I believe that ignorance on fire is better than knowledge on ice! The only thing more powerful is knowledge on fire.

 

There are so many things in life that look simple but are, in fact, not easy. Cooking is one of those for me. It always looks so simple. My wife can go into the kitchen and put a gourmet meal together in 30 to 40 minutes. Then I get into the kitchen and burn water.

Small repairs around the house–these things look so simple. Then I pick up a hammer and, well, it’s just not pretty. That’s when I’m reminded that I’m missing the “handyman gene.” It skips a generation in my family. My dad can fix anything. He’s incredibly capable with a toolbox. I’m not. When I was 17 he brought me into the garage and solemnly said to me, “Son, you’d better go to college, because you’re never going to make a living with your hands!” Good advice, Dad—thanks.

Golf. Looks simple, right? I’m not talking about professional competition, I mean just going out and smacking the ball around some grass. Looks simple. I’ve learned however, that it’s not easy.

There are so many things in our lives that look simple but are not easy. Networking is one of them. It’s a skill; a skill that takes commitment and effort to learn and apply consistently.

So I’m giving you an assignment (sorry, my inner professor is coming out). Your assignment after reading this blog today is to think of one idea in a book, article, recording–anything–that you’ve read or heard over the past year or so that you wanted to apply to your life but never got around to doing. Your assignment is to find that article, locate that “something” you wanted to do and do it within the next seven days. If it’s something you do on an ongoing basis, then find a way to incorporate it into your life and/or your business. All excuses are equal – just do it.  Also, please feel free to share the knowledge source (e.g., book, article, etc.) you chose to focus on in the comment forum below.  The only thing better than applying knowledge is sharing it.

Success is the uncommon application of common knowledge. You have the knowledge. Now apply it with uncommon commitment. It won’t be easy. But I assure you it’s simple.

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