Networking Skills Archives - Dr. Ivan Misner®

2Mar2023

Practice EFFECTIVE Networking Skillsstring(36) "Practice EFFECTIVE Networking Skills"

March 2, 2023

Networking Skills BNI, Networking, Networking skills 2

It seems that some people do better than others in life. Is it because they are lucky?
No, I think it’s because the harder you work, the luckier you get. And I believe that perfect practice makes perfect.

A friend of mine once told me about the time she went to a friend’s house for lunch. Her friend was a concert pianist, and after lunch, he said to her, “I hope you don’t mind, but this is my practice time. You are more than welcome to stay and listen if you’d like.” She emphatically replied, “Of course, I would love to.”

People pay big money to watch this man play the piano, and she got a private concert. She told me, “I had this vision that I would be listening to him play scales, or maybe something that was not finished. But while I listened, my gosh, it was incredible! It was so beautiful, Ivan. I sat there while he played, and tears came to my eyes just listening to him practice. After he finished, I said to him, “my goodness, that’s the way you practice?” I was expecting something completely different, but this was like a concert. He replied, “Practice doesn’t make perfect; perfect practice makes perfect. Every time I practice, I practice as though I’m in concert. That’s the only way I can improve my music.”

This story reminds me that practicing the skills necessary to become a successful networker is important, however, businesspeople can’t expect to become master networkers by simply going through the motions.

Avoid “Lousy” Practice

Having meaningful conversations with potential referral partners at networking events is a necessary skill for business networking success. And yet many professionals attend an event with ONE goal: giving their business cards to as many new contacts as they can meet before it’s over. Or worse yet, they confuse networking with direct selling and use the gathering as a face-to-face cold calling opportunity.

Yes, they could say that they were practicing having “conversations” with new people.

Consider this – I once heard a music teacher tell their students, “Lousy practice makes a lousy musician.” The same is true for business networking. You can practice day in and day out networking the wrong way, and what are the results? You’ll get really good at networking incorrectly and ineffectively.

Networking Skills to Practice

I offer these suggestions when you’re ready to practice effective networking skills.

Always maintain a positive attitude. This includes the way you present yourself to other people. Everyone likes to do business with an enthusiastic optimist. Avoid complaining and don’t participate in gossip.
Ask questions. When you meet someone new, ask about their business, why they love what they do, who their target market is. Then LISTEN to what they say.
Maintain eye contact. Stay fully engaged in the conversation you’re having with someone. This shows your genuine interest in them.
Help other people. A passion for helping others is an unbeatable complement to a hard and focused business drive. Follow the philosophy of Givers Gain®.
Be trustworthy. Do what you say you are going to do. Every. Time. It is much harder to regain trust after it is lost.
Follow up on referrals. ALL of them. Then update the person who gave it to you. If you don’t follow up on the referrals you get from others, you are losing potential business AND you are also losing the trust of those who referred you.
Thank people. Express your appreciation to those who help you. This sounds so simple and obvious, yet an attitude of gratitude is a crucial networking skill.

All of these skills are part of the main purpose of business networking – long-term relationship building.

Master networkers know that the key to networking success is to build mutually beneficial business relationships with other professionals over time. You can do this by practicing effective networking skills at every opportunity you have to do so.

Related Blog Posts:

Business Networking is a Marathon

Business networking truly is a marathon of an endeavor…

Do six things a thousand times

In this classic video, I talk about productivity and setting priorities…

15Sep2022

Perfect Practice Makes Perfectstring(30) "Perfect Practice Makes Perfect"

September 15, 2022

Ivan Misner

Lessons From Teachers, Martial Arts, Networking Skills BNI, Martial Arts, Networking skills, Perfect Practice, Teachers 1

When it comes to business networking, practice alone is not enough. It must be effective practice. Simply attending meetings and going through the motions will not improve your networking or help you grow your business.

For those to whom networking doesn’t come easy, it is imperative that you continue striving to perfect your networking skills. The saying “practice makes perfect” comes into play here, but not how you might expect because that saying is only half true.
In actuality, only perfect practice makes perfect.

I once heard a music teacher tell their students, “Lousy practice makes a lousy musician.” The same is true for business networking. You can practice day in and day out networking the wrong way, and what will happen is you’ll get really good at incorrectly networking.

Lessons From Martial Arts

In martial arts, the sensei (master) says, “Perfect practice makes perfect.” If you’re just going through the motions, you are not learning and growing. Each time you do a kata (a system of basic body positioning and movement exercises in karate), it must be done as though you were in a tournament, or as though the sensei were there observing you. It is only with that intensity of focus does one improve. The same applies to your business networking efforts. If you apply the techniques halfheartedly, you get less-than-acceptable results.

Practicing the skills necessary to become a good networker is important. However, would-be networkers cannot expect to become master networkers by doing things in a perfunctory way, without commitment and effort.

Consider the short weekly presentation you make when you attend networking groups or various other organizations. Many people go to their meeting unprepared and unrehearsed, having only a vague idea of what they will talk about. While other members give their presentations, the unprepared person isn’t listening. They are thinking about their own upcoming presentation and how to say what they need to say. When their turn comes, they often stumble through an amateurish and marginal presentation. Yes, they practiced, but it was far from perfect practice, and the results prove it.

Lessons From Teachers

Do you think teachers wing their lesson plan? The better teachers set goals and objectives for what they want their students to learn. They spend time planning exactly what they are going to talk about in class. They prepare visual aids and handouts that reinforce the subject matter and facilitate learning from their presentation.

I recommend that, as a businessperson, you have similar goals and objectives. Ask yourself: What, exactly, do you want your listeners to learn about your business that they can pass along to prospects to create a possible referral for you?

If you are vague about your lesson plan, if you are unprepared to stand and deliver, your potential referral partners are going to leave the meeting without a clear idea of how to refer you to the people they know. You need to practice delivering your message. Standing up and winging it is not going to get you what you want. You must practice it perfectly to achieve your networking goals.

Business networking success comes with time and effective practice. You can do a review of your networking attempts and presentations with yourself or with a close business confidant after the meeting or event. What strategies did you use? Did you make a lasting impression on those you interacted with? What worked and what can you improve upon? Perfect practice is a commitment – to you and your business.

How has practice improved your networking skills and your results? I’d like to read your comments below. Thank you.

Related Blogs and Podcasts:

Networking – the TRUE Definition

A recent Google search for “what is networking” provided almost six billion results!…

Episode 565: LCDs in Your Weekly Presentation (Classic Podcast)

The LCD in the title does not mean “liquid crystal…

4Oct2021

Business Growth During Economic Challengesstring(42) "Business Growth During Economic Challenges"

October 4, 2021

Ivan Misner

Contact Sphere, Networking Skills Business, Networking Tactics 1

When the economy is slow, new business is harder to get. What can I do to build my business in a challenging economy?

I’ve heard this question many times over the years. The fact is that every economy goes through cycles, and business slows down for some people. My recommendation is – don’t join the ranks of miserable complainers. Use the time to improve your networking skills.

If you want to do well and have business growth during economic challenges, understand that is does absolutely no good to complain to people about how tough things are. When you complain about how bad business is, half the people that you tell don’t care, and the other half are glad you are worse off than they are.

Six Ways to Improve Networking Skills

Diversify your business network. If your network is a mile wide but only an inch deep, it is too shallow. You need to have networks that are broad and deep. Business networking groups such as BNI® are the deep part of that; they are where you build strong, mutually beneficial business relationships. You also want to participate in your local Chamber of Commerce & Industry, as well as in other professional organizations.
Refuse to be a cave-dweller. Get out there and meet people at business events, especially during a slow economy. Go to networking events with a positive attitude and decide that you refuse to participate in a recession or in any negativity. Learn how to work the network meetings that you attend and put forth the effort to do so. It is not called net-sit or net-eat. It is called network.
Learn networking systems and techniques that apply to the different organizations to which you belong. Focus your efforts on educating others about our business rather than trying to make a sale. Have a Givers Gain® attitude by asking how you can help others before asking them for referrals.
Be prepared. Before a meeting, prepare effective introductions and presentations to share with your fellow members. Find ways to use whatever is going on in the economy as a way of marketing. Make it positive for your business, not negative.
Develop your contact spheres. A group of business professionals who have a symbiotic, noncompetitive business relationship with you are more important than ever. A referral to one person in the group is often a referral to many because each member of the contact sphere has products or services that the client can benefit from.
Establish a goal and reverse-engineer it. Know what you want to accomplish and share your goal with your networking group. Do the G.A.I.N.S. exchange with your referral partners. G.A.I.N.S. is from my book Business by Referral; it stands for Goals, Accomplishments, Interests, Networks and Skills.

Your Network is Your Advantage

When you are part of a trusted network that you have established over time, and consistently participate in a positive way, you develop a huge advantage over the competition. You are building your business through networking, through referrals, through word-of-mouth. Your competition is just going to have to rely on increased advertising, while you have a powerful network to draw upon. If the times are tough around you, look for opportunities to market and use your network as the vehicle to do that. Be creative about working with your business network.

I have seen thousands of businesspeople grow and prosper during economic challenges because they developed their networking skills and learned to build their business through word-of-mouth marketing.

Don’t let a slow economy be your excuse for failure. Instead, make it an opportunity to succeed. It is not what you know or who you know. It’s how well you know them that really counts. In a tough economy, it is your social capital that has value. Make good use of it. While others may struggle, you can thrive.

You can’t control the economy. You can’t control the competition. You CAN control your response to any situation. Referrals can keep your business alive and strong, even during economic challenges.

5May2014

Want More Referrals?–Build Your Networking Skillsetstring(57) "Want More Referrals?–Build Your Networking Skillset"

May 5, 2014

Ivan Misner

Networking Skills, Referrals Networking, Networking Prep, Networking Tactics, Referrals, Uncategorized 4

So many times, I hear of people joining networking groups and then becoming disillusioned because the referrals don’t immediately start pouring in. The fact is, whatever you pay to join a referral/networking group is only an admission price–it gets you into the room where opportunities may come your way, but it doesn’t entitle you to referrals. It’s not enough to simply show up and participate. You must perform to make the most of these opportunities and new contacts.

(Image courtesy of suphakit73 / FreeDigitalPhotos.net)

Despite the built-in structure and focus on referrals, a strong-contact group member can fail to generate referrals or to receive referrals for himself or herself. Networking skills are the number one requirement for generating more referrals. Being in the setting of a networking group simply makes it easier to use these skills. Simply being a member of a strong-contact group does not entitle you to expect or receive referrals. Nor does being a member of a casual-contact group limit the number of referrals you can generate or receive, if you have the skills and use them.

Develop the skills of a master networker by constantly looking for ways to help or benefit your networking partners and earning a reputation as someone who can get things done, no matter what the organization or situation. For example, one extremely savvy and successful networker I know records the names and cell phone numbers of every member of her networking group, and when new members join, she adds them to her “tele-rolodex” immediately. She has found that she has a better chance of seeing closed business between her contact and the person to whom she makes the referral when she can introduce them immediately–right when she learns her contact’s needs.

For more information on developing the networking skills that will help you make the most of your networking opportunities, click here. For even more on networking skills, click here.

4Feb2013

Welcome to International Networking Week!string(41) "Welcome to International Networking Week!"

This week marks the 7^th annual celebration of International Networking Week which is recognized each year by thousands of people around the world.

International Networking Week is about celebrating the key role that networking plays in the development and success of business around the world. It is about creating an awareness relating to the process of networking. Not just any kind of networking, but what I call “relationship networking”–an approach to doing business based on building long-term, successful, genuine relationships with people strategically through the networking process.

International Networking Week has been acknowledged by many governmental organizations (including a joint resolution of the California State Assembly and Senate) and is celebrated in many countries across the globe through . Start the new year out with more business by using this week to build your networking skills and expand the opportunities within your reach. If you belong to any networking groups, be sure to tell them that this is International Networking Week (Feb. 4-8).

CLICK HERE to view a short video about International Networking Week 2013. Please feel free to share the video with others and show it at your networking meetings this week.

For more information and a list of worldwide events, please visit www.InternationalNetworkingWeek.com.

So what will you be doing to recognize International Networking Week? Please share your plans in the comment forum below.

13Dec2012

International Networking Week Video 2013string(40) "International Networking Week Video 2013"

The new video for International Networking Week® 2013 has just been released!

This short, 11-minute video, sponsored by the Referral Institute, explains how the week of February 4th-8th, 2013 will bring about great opportunities for businesspeople around the world and increase worldwide awareness about the powerful benefits of business networking.

2013 will mark the 7th annual celebration of International Networking Week which is now recognized by many countries across the globe, with thousands of events being held during the week. One of the main goals of the week is to help businesspeople everywhere build their networking skills and expand the opportunities within their reach. In the video, my “Room Full of Referrals” co-authors (Tony Alessandra and Dawn Lyons) offer some very valuable pointers on understanding behavioral profiles in a networking context and where to focus your efforts in order to make the most of International Networking Week.

Take a few minutes to watch the video and share with us here on the blog what you learned.

5Nov2012

The Three Laws of Notable Networkingstring(36) "The Three Laws of Notable Networking"

Over the last few decades, I’ve met individuals who have developed such incredible networking skills that they get almost 100 percent of their business through referrals. They’ve been successful at building a word-of-mouth-based business because they’re as committed to giving referrals as they are to following up on the referrals they get. What does it take to achieve results like these?

There are three requirements or laws for becoming a Notable (or effective) Networker. Without applying these laws, you would find it impossible to work your networks effectively.

At face value the laws seem simple, but don’t let first impressions deceive you. Behind these simple-sounding principles lies a comprehensive set of requirements and obligations. If you don’t heed these laws, you will invest many hours and some dollars into networking groups but get a poor return on your investment.

The Three Laws of Notable Networking Are:

Have a Positive and Supportive Attitude
Learn How to Use Networking Tools Effectively
Networking Is an Acquired Skill

Over the next few weeks, I’ll be going into detail about each of the above laws so be sure to come back to learn more about how you can become a truly Notable Networker and get optimum results from all of your networking efforts and investments.

Also, if you have a story about how you’ve used one or more of the above laws to achieve success in networking, please share it in the comments section below so we can all learn from your successes. Thanks!

25Jun2012

Survey Says: Summarized Conclusions about Business Networking & Genderstring(75) "Survey Says: Summarized Conclusions about Business Networking & Gender"

What have my co-authors and I concluded after 12,000 individual surveys, almost 1,000 comments and stories, numerous interviews, months of research, and years of experience? Below is a recap of the facts we uncovered.

Study Findings, Summarized

91.4% of the respondents said that “networking has played a role in their success.”
Men and women were closer together than we expected in most areas.
However, the perception of the difference is very dramatic. Remember: The exception becomes the perception.
Women feel that networking has played a slightly larger role in their success than men.
Women use a much wider variety of techniques to learn their networking skills than men do.
Men are more likely to focus on business first than women are. Women are a little more likely to focus on building the relationship first–then the business.
The time of day for networking was not a big issue for either gender. This was a surprise to us.
Family obligations were more of a problem for women.
Women definitely did not feel as safe as men in attending evening events.
Men preferred either a structured or unstructured networking event. Women felt okay with either.
Both men and women felt that other people were more uncomfortable networking than they felt about it themselves.
Men felt stronger about transactional aspects of networking. Women felt stronger about relational aspects of networking.
Men spent a little more time networking.
Women received a higher percentage of their business from networking than men.
The more time either men or women spent in their networking efforts, the higher the percentage of business they generated.
The more often people used systems to track their business from networking, the more likely they were to feel that networking played a role in their success.

Men and women are not so different in the success they desire in business and networking. However, the process, the mindset, and the way of making the results happen are very different. The reason is that we have different ways of viewing the world. Some of this comes from nature and some from nurture. What it means is that if we want to be more effective, we must learn how to respect, appreciate, and embrace one another’s differences. We must understand that we can work more effectively together as a team in business and in our networks. We just need to learn to be adaptable, empathetic, sensitive, and understanding that THEY are not you.

You can and will beat the odds. The exception doesn’t have to become the perception. It can be you!

Come back next week for some advice from the whole team of Business Networking and Sex co-authors–these tips will help you achieve your highest potential when it comes to networking and guide you into your brightest future in referral marketing.