We all know that businesses grow through lasting relationships. There’s a book called Businesses Relationships That Last that gives some very simple, yet powerful advice on how to think about and build relationships that last.
The author of the book is a colleague of mine named Ed Wallace, who has more than 25 years of experience being a No. 1 sales producer and vice president of business development for a firm that grew from $1 million to more than $120 million in revenue. After achieving such significant success over the course of his career, he has concluded that creating outstanding relationships is, hands down, the true secret to success and Business Relationships That Last clearly and simply illustrates Ed’s proven, relationship-building principles.
The book outlines five steps to transform contacts into high-performing relationships and uses some pretty interesting real-life stories, examples and insights gathered from Ed’s success as a sales leader. It’s a step-by-step program specifically designed to advance business relationships and, in my opinion, it’s a book that every serious networker should add to his or her library.