Business Archives - Page 16 of 16 - Dr. Ivan Misner®

‘Practice Makes Perfect’ is Not Enough

When it comes to networking, practice alone is not enough. It must be effective practice.  Just showing up at meetings and going through the motions will not improve your networking or your business.

In martial arts, the sensei (master) says, “Perfect practice makes perfect.” In other words, if you’re just going through the motions, you’re not learning and growing. Every time you do a kata (a system of basic body positioning and movement exercises in karate), you must do it as though you were in a tournament, or as though the sensei were there watching you. Only with that intensity of focus does one improve. The same applies to your networking efforts. If you’re applying the techniques halfheartedly, you’ll get less-than-acceptable results.

Practicing the skills necessary to become a good networker is important. But would-be networkers cannot expect to become master networkers  just by going through the motions. Take, for instance, the 60-second presentation or brief commercial you make every week when you attend many types of networking groups or various other organizations.  Most people come to the meeting unprepared and unrehearsed, with only a vague idea of what they will talk about. While others give their presentations, instead of listening, they’re thinking about how to say what they need to say. When their turn comes, they stumble through an amateurish, marginal presentation. Yes, they practiced, but it was far from perfect practice, and the results prove it.

If you’re a teacher, do you wing your lesson plan? The better teachers set goals and objectives for what they want their students to learn. They spend time planning exactly what they are going to cover in class, sometimes down to the exact wording, and they prepare visual aids and handouts that reinforce the subject matter and facilitate learning.

As a businessperson, you should have similar goals and objectives: What, exactly, do you want your listeners to learn about your business that they can pass along to prospects for a possible referral? If you’re vague about your lesson plan, if you’re unprepared to stand and deliver, your potential referral partners are going to leave the meeting without a clear idea of how to refer you. And you need to practice delivering your message. Standing up and winging it is not going to get you what you want. You have to practice it perfectly if your goal is perfection.

Let’s Fix The Legal System; Does Anyone Have a Sledgehammer?

OK, let me start by saying that my real beef is with civil litigators, not all lawyers and though I may use the term “lawyer” in my blog, it is the litigators I am really upset with. I also understand that we need rules of law and people to help guide us through them, such as my colleague here on the Entrepreneur.com Blog Network, Nina Kaufman, who writes the Making it Legal blog (Nina, please don’t hate me . . . for what I’m about to say).

Not all lawyers are litigators. However, all litigators are lawyers and it is that particular group of people that I think have made a mess out of our legal system.

The most outrageous legal cases can make it to court and cost hundreds of thousands of dollars to defend. I recently saw a case where a man decided  NOT to renew his services with a business, then sued the business for the loss of income he incurred by not renewing the service! That’s right. He chose to not renew, then sued because he lost income after not renewing the service! Sounds unbelievable, doesn’t it? Well, to just about any sane person, it is. Unfortunately, litigators can make the most incredible “legal” arguments out of the most outrageous claims, and judges feel compelled to let them go through the system.   Welcome to America!

All of this means that the defendants have to pay thousands–sometimes hundreds of thousands–of dollars to defend these insane claims.

This particular case that I mentioned above dragged on for years in the legal system and cost the defending parties more than $100,000 to defend! The primary defendant refused to settle at any cost. She was not going to buckle to extortion from this guy. However, two of the secondary defendants finally paid a few thousand dollars to make this extortionist and his litigator go away because they couldn’t afford the hundreds of thousands of dollars it would take to have this go all the way through court. The ONLY winner was the litigator.

When I hear stories like this, I can’t help but wonder if Shakespeare got it right in Henry VI when he said the first thing we do is get rid of the lawyers! (OK, I know, that’s not the exact quote but, I don’t want to be sued by someone saying that I was threatening bodily harm to this esteemed group of professionals).

In preparation for writing this blog, I did some research on Shakespeare’s quote and I read one legal website that wrote that Shakespeare’s statement was actually a defense of lawyers because the comment was made by criminals. Therefore they (the criminals) just wanted the “good guys” (the lawyers) out of the way.  Wow, and we wonder why the legal system is a mess. Sorry, only lawyers could argue that the quote from Shakespeare was a compliment!

Well, I believe in solutions and not just describing problems. So here are some possible solutions. First, I believe that there should be mandatory mediation between parties before any lawsuit can ever be filed (the litigators will hate this one)! From personal experience (and contracts that I’ve done), this often works). The problem is, anyone can sue anyone for anything before there is any face-to-face time with a professional mediator. Second, I believe that 100 percent of the time, the losing party should pay the winning party’s legal fees. Furthermore, I think the losing litigator should share in paying this fee! This will make the extortionists and litigators very cautious about the ridiculous lawsuits that are filed.  Watch how many crazy lawsuits cease if the lawyers pushing the process have to pay something if they lose!

Hey, these are only ideas–there may be many better ones out there. I just know one thing. Our legal system is a mess, and it’s going to take a sledgehammer and a lot of work to fix it. What are your recommendations?

OK, I feel better now.  Oh, wait–I forgot something important:

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People Are Talking About You–Are You in the Conversation?

My last blog, “Get Engaged,” brings up the point that dialogue about you and your business is going to happen with or without you. Whether it’s online or face-to-face dialogue, the basic point is that if you don’t participate in the conversation, you’re not in control whatsoever; if you do participate, then you can publicly say who you are and steer the conversation in a positive way.

If you’re interested in learning about this topic in more detail, I’d like to invite you to attend a free telebridge call that I’ll be hosting this Friday, Sept. 25 at 10 a.m. (U.S. Pacific Time); 1 p.m. (U.S. Eastern Time).

The topic of the call will be “People are talking about you . . . are you in the conversation?” and you can participate in the call by dialing 712-451-6150 at the above listed date and time. Be sure to use the access code: 585143# (don’t forget the # sign).

This is going to be a great call and I’d love for you to join the conversation and then come back and leave a comment about what you thought!

‘Notworking’ is Sometimes Good

It’s not called “net-sit” or “net-eat,” it’s called NetWORK! Effective networking is all about learning how to work your network effectively and appropriately.

I also believe that there are times to “notwork.” As a matter of fact, I’m fairly confident that when I’m 70 years old, I won’t say, “Gee, I wish I spent more time at the office.”

BigBearDeckDay

I believe that we entrepreneurs, business professionals and salespeople need to make sure to take time to . . . notwork. I do my best “notworking” at my lodge in Big Bear Lake, California. I’m writing this blog from my deck, pictured here during the day (above) and again at night (below).

BigBearDeckNight

Each year we have a family tradition that each family member gets to pick two things that we all do together during the time we are up here. We type it up and, as each item is completed, the family member puts his or her initials next to his or her item, and we post it on the refrigerator (we have nine years posted there so far). Last night my daughter chose S’mores around the campfire. Today, my son chose a “mental health day” (in the Misner family this means nobody in and nobody out–we hang around the house, watch TV, read, play games and mostly veg).

Success is many things to many people. To me, it’s having the time to spend in a place I love with the people I love. That is true success.

Sometimes, “notworking” is a very good thing.

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