BNI Archives - Page 5 of 7 - Dr. Ivan Misner®

It’s All About Your Mindset–“Navigating the VCP Process(R) to Networking” Series

TR Garland (pictured with me in the photo below) is a friend of mine and co-author of one of my most recent #1 best-selling books called “Building The Ultimate Network.”  He’s also considered a top trainer for the Referral Institute. 

For some time now, we’ve both observed a need to drill down on one of the most important and foundational concepts to networking – The VCP Process®.  Today begins the much-anticipated 12-part monthly series of blog posts which address this and contain some very timely information for networkers across the globe.  TR and I hope you’ll enjoy the series as much as we enjoyed putting it together.

IT’S ALL ABOUT YOUR MINDSET
(Part 1 of 12 of the “Navigating the VCP Process® to Networking” Series)

Leverage.

Let’s restate that word again out loud because it is the essence of why leading sales professionals and small business owners invest their valuable time in Business Networking activities.

Leverage.

We think that probably the best representation of ‘leverage’ as it relates to the topic at hand is J. Paul Getty’s famous quote, “I’d rather have one percent of the efforts of 100 people than 100 percent of my own efforts.”

You see, the difference between the success or failure of someone who is networking as a way of generating revenue is most likely what their perspective of ‘networking’ is.

Story after story is reported to us about people who believe that if they cease going to networking meetings and mixers every single week that their revenue will STOP.  Their perspective is that if they do not maintain a high activity of mixing and mingling with new people that they aren’t ‘networking.’  The truth is that their personal definition of Business Networking appears to be skewed.

Their own description of activities that THEY are performing sounds a lot like selling, doesn’t it?

At its core, Business Networking is “selling through your network, NOT to your network.”  Applying the foundational basics includes building relationships first, amassing trust and credibility in time, and then asking for referrals.  Don’t expect your network to buy from you.  If they do, that’s a bonus – but don’t plan on it or even try to encourage it.  It might actually backfire.

We see it all the time.  People are attracted to the size of the event (i.e., your city or county’s biggest mixer) or the size of the weekly group such as a local BNI Chapter.  These individuals are most likely sales people looking for a Buyer’s Club to help them achieve their quota – nothing more.  Once they pitch their network and a small percentage of people buy from them, they consider that group or network tapped out.  In this instance, you’ll hear these individuals murmuring, “Oh, that networking group isn’t a good one.  I tried it out for 3-4 months, but they don’t pass any referrals.”  They then move on to another networking group and repeat the same self-centered activities (i.e., the rinse and repeat).

Once another 3-4 months rolls by again and they tap out that small percentage of kind souls that purchase from them, it’s back on the meandering trail to wander around and find that next networking group…and the next…and the next.  This is why we’d like to introduce the moniker The Networking Nomad™ — as it fits this type of person and their behavior.

Remember, Business Networking is more about ‘farming’ than it is about ‘hunting.’  It takes time to cultivate relationships.  But once you dedicate the effort, we believe these relationships ultimately allow you to ‘harvest’ referrals for a lifetime.

In closing, we’d like to recommend that you consider reflecting back upon your own networking journey and ask yourself:  “Has my definition of Business Networking evolved through the years?  If so, what events or insights from others influenced this evolution?”

We thank you for reading today’s post and extend an invitation to be on the lookout for next month’s contribution to this series – Part 2 called “Perception IS Reality!”

Also, we highly encourage you to leave your feedback in the comments section below . . .

This is International Networking Week

What are you doing for International Networking Week?

2012 marks the 6th annual celebration of International Networking Week which is now recognized by many countries across the globe, with thousands of events being held during the celebratory Week. One of the main goals of the Week is to help businesspeople everywhere build their networking skills and expand the opportunities within their reach and, in the video, my Business Networking and Sex co-authors and I offer some very valuable pointers on where to focus your efforts in order to make the most of International Networking Week.

This short, 9-minute video, sponsored by Referral Institute (www.ReferralInstitute.com) and Entrepreneur Press (www.Entrepreneur.com), explains how the week of February 6th-10th, 2012 will bring about great opportunities for businesspeople around the world and increase worldwide awareness about the powerful benefits of business networking.

For additional Information, please visit www.InternationalNetworkingWeek.com.  This is a great time to invite your friends and associates to a network you belong to.

Tell me, what will you do this week to help your networking efforts?

Business Networking and Sex: Survey Says . . . Why This Book?

In this short video from a business networking conference this past November, I offer a very brief overview of why my co-authors and I decided to conduct a four-year, worldwide survey of over 12,000 businesspeople and write Business Networking and Sex. I also offer an important warning about the book (no need to be scared by this . . . chances are it will only pique your interest a little and maybe even cause you to chuckle).

If are interested in reading the book, be sure to watch this quick video and, by all means, feel free to come back and leave any comments about what you think of the concept of the book, any expectations you may have prior to reading it, etc. . . . I’d love to hear your thoughts.

Do Your One-to-One Networking Meetings Seem Like a Waste of Time?

Have you ever heard someone in your network say, “If you don’t do one to ones effectively, you might as well talk to yourself”?  Well, it really is true–if your one-to-one meetings seem more like a waste of time than productive, relationship-building, referral generating sessions that equal time well spent, I highly recommend you watch this fantastic video.

In this short video, Lawrence Conyers of UK based Anson Corporate Media, who is not only an experienced networker but also a gifted and creative photographer, videographer, and artist, demonstrates the actions, behaviors, and strategies that make the difference between one to ones that will take you and your business to new heights of success and one to ones that will take you . . . well . . . nowhere.

Take a few minutes to watch this video (Not only will you learn from it, I’m willing to bet you’ll get a good laugh as well!) and let me know what you think of  it–I think the “Cup of Tea” acrostic is pretty clever and I also realize that now I’ll have to add “great actor” to Lawrence’s list of creative talents! 😉  Also, I’d love to hear about your experiences with one to ones–what tactics have you employed that got great results and what tactics do you think make for a complete waste of time?

To learn more about Lawrence Conyers and Anson Corporate Media, please visit: www.AnsonCorporateMedia.co.uk

International Networking Week® 2012–New Video

 

 

The new video for International Networking Week 2012 has just been released!

This short, 9-minute video, sponsored by Referral Institute (www.ReferralInstitute.com) and Entrepreneur Press (www.Entrepreneur.com), explains how the week of February 6th-10th, 2012 will bring about great opportunities for businesspeople around the world and increase worldwide awareness about the powerful benefits of business networking.

2012 will mark the 6th annual celebration of International Networking Week which is now recognized by many countries across the globe, with thousands of events being held during the celebratory Week.  One of the main goals of the Week is to help businesspeople everywhere build their networking skills and expand the opportunities within their reach and, in the video, my Business Networking and Sex co-authors and I offer some very valuable pointers on where to focus your efforts in order to make the most of International Networking Week.

Don’t wait until the last minute to join in the celebration and start the year off as a better networker–watch the video now, find an event in your area, and come back and let me know what you’ll be doing to recognize International Networking Week.

For additional Information, please visit www.International Networking Week.com.

If You Don’t Have One, People Could Be Avoiding You . . .

Have you ever been to a networking event and purposely avoided someone you really wanted to talk to because you were embarrassed you couldn’t remember their name?  Well, if you’re not wearing a name badge at networking events, other people could be avoiding you for this very reason!

In this short video, my friend Kevin Barber and I explain why name badges are an extremely important tool for effective networking and why you should always be sure to wear a name badge at networking events.

Do you have an exemplary story that demonstrates how name badges have come in handy for you, or how the lack of a name badge (whether yours or someone else’s) affected your networking?  If so, I’d love to hear it so please share it in the comments section . . .

 

 

Can Cultural Differences be Affecting Your Networking Success?

 

A few weeks ago, I spoke at an event in Israel and while I was there, I got to talking to my good friend Sam Schwartz about the very different networking styles and tendencies which occur from country to country.

It is very important to consider and respect cultural differences when networking and doing business in different countries across the globe and, in this short video, Sam and I discuss why it is important and how you can prepare yourself in order to achieve great networking results no matter where in the world you may be.

After watching the video, please share your own stories in the comments section about the differences in business and networking styles and tendencies you’ve observed when networking in various countries around the world.  Also, be sure to visit the following website which is a fantastic educational resource in regard to cultural differences: www.ExecutivePlanet.com.

My Daddy Is Ambassador and I’m a Brownie

When Martha Taft was a young girl in elementary school, she was asked to introduce herself to a group of people. “My name is Martha Bowers Taft,” said the child. “My great-grandfather was President of the United States. My grandfather was a United States Senator. My daddy is Ambassador to Ireland. And I am a Brownie.”

 I thought of that quote when I recently heard the following story from Nanette Polito from Cincinatti:

In this day of technology, our younger generation understands all the social media and how to communicate through texting, email, instant messaging, and Facebook. We, the slightly older generation, need them to help us wade through it.

But does the younger generation really understand the importance of creating face-to-face personal relationships?

 

As a member of BNI for the last 14 years and an area director for Greater Cincinnati and Northern KY for the last eight years, my son and daughter both grew up on BNI. What I never realized was they were watching from afar and taking it all in.

During the summer months, the kids sometimes would tag along with me to my chapter visits. Because they were business meetings, I would have them sit off to the side. One particular morning my daughter, then 12, sat in a different part of the restaurant. The group did not want her sitting alone and insisted she sit with us. So, I let her.

The meeting proceeded, and it came time for the 60-second commercials; Alexandra was sitting on my right and the commercials were going clockwise. As the gentleman on my daughter’s right stood to give his commercial, I prepared to give mine. But, before I could stand, Alexandra jumped up and said, “Hi, my name is Alexandra Polito. I am 12 years old and a Red Cross Certified babysitter. A good referral for me would be your children, if you need a qualified sitter.”

I was proud—and shocked—and so were my fellow members! Of course, we all commended her on a job well done. Proof? She received two referrals!

Who knew that those years of watching taught both of my children how to network. To this day they both have used those skills. Recently, I was talking to Alexandra about this memory and asked her if her fellow college mates really knew how to network; she stated they really didn’t.

Networking is not something taught in school, and our younger generation doesn’t understand that real importance of that face-to-face meeting and becoming visible, which leads to credibility.

So, yes, we are our children’s most important teachers, they are watching us! Make sure they see you networking and help them to understand what it is you are doing and why it is important.

 

What are we teaching our children about networking?  I’d love to hear a story from you about this.

The Proper Way to Give Your Business Card

Have you ever wondered about what the best way to pass your business card to someone might be?

Watch this under-two-minute video where Phil Berg from BNI UK offers a very valuable tip on how (and how not to) to pass your business card to ensure that it will be valued and well received.

At the end of a video, Phil and I ask a question that we’d love for you to answer in the comments section below so, please, don’t be shy and chime in with your comments . . . thanks!

Perception is Everything

I saw a presentation at a BNI Conference a couple years ago by Chick Gallagher, my Executive Director in Delaware and part of Pennsylvania.

In his presentation he talked about “perception” being relative and how small things can substantially alter one’s perception.  On one of his Power Point slides he had the words:

A woman without her man is nothing.

As you might suspect, it got loud boos from the audience.  Then, he added two commas to the wording.  It still fell in disfavor with the audience (especially the women):

A woman, without her man, is nothing.

Finally, without changing any words he simply changed the first comma to a colon and moved the second comma to a different place in order to make this sentence:

A woman: without her, man is nothing.

As you might suspect – this sentence got loud applause from the audience (especially the women).  His point was that small changes in communication can completely alter the meaning of what is being communicated.

Punctuation is like people’s perception. A minor change can make a big difference in how the message is received and understood.

Have you run into this during your lifetime?  If so, share it here. 

ps. Before I posted this blog, I showed it to my wife.  She told me about a FaceBook page called: Let’s Eat Grandma OR Let’s Eat, Grandma.  The site says – see, punctuation saves lives!

 

Never Struggle to Remember a Name Again!

The simple fact is, if you want to get good at networking you need to get good at remembering people’s names.  However, we all know that’s much easier said than done . . .

Niiraj Shah, one of the world’s leading experts on business networking started off years ago going to networking events and struggling to remember any given person’s name minutes after he’d met them.  He knew he needed to so something to change this if he wanted to become a successful networker so after giving it a significant amount of thought, he came up with an extremely effective 3-step process that has forever solved the problem he had with remembering names.

Watch this video where Niiraj shares his simple, 3-step secret to remembering people’s names.  Then, try it out and come back and leave a comment to let us know what kind of results you ended up with . . . my guess is you’ll be extremely impressed with how well this works!

Using the G.A.I.N.S. Exchange to Connect More Effectively

Sometimes one of the most difficult parts of networking is getting the conversation started and really engaging people so they are genuinely interested in talking and networking with you.

In this short video, Penny Georgevich explains how to effectively connect with people by using the G.A.I.N.S. (Goals, Accomplishments, Interests, Networks, Skills) Exchange (also referred to as the G.A.I.N.S. Profile)–particularly when it comes to the are of “Interests.”

If you’ve used the G.A.I.N.S. Exchange as a tactic when networking, please share your experience with it in the comments section–how effective did you find it to be?

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