While attending the iLearningGlobal.tv Launch Conference in Las Vegas this past March, I met a woman from San Diego, Calif., named Gloria Boileau. Gloria happens to be a very accomplished lady. Currently working as an executive coach, she is a former trial specialist who prepared witnesses and clients for jury trials. She’s also a renowned international speaker and image expert, and she has just published her first book.
As Gloria and I spoke, she began explaining the concept of her new book, Stop the Fear. She started off with a good point: We are a society that has become so dependent on fear that it has permeated itself into nearly every aspect of our lives. All we have to do is turn on the TV or open up a newspaper to realize just how true this is. I am always emphasizing how important it is to refuse to participate in a recession, and the reason I drive that point home so often and so repeatedly is because everywhere we turn, we have people telling us that the “doom and gloom” state of the economy is only getting worse and that we should be afraid . . . very afraid, they say. I say, whether it’s the media or it’s your friends and family, don’t listen to them and don’t be afraid!
The economy goes in cycles. It’s as inevitable as death and taxes. It would obviously be ridiculous to waste your entire life panicking about the fact that you know you’re going to die one day, or to spend your entire work day bemoaning the fact that the government is going to take a significant chunk of your hard-earned money. These are inescapable facts of life, just like economic fluctuations. Why, then, are so many people wasting their time worrying about how “bad” the economy is and cutting back on efforts to build their business when they should be focusing on networking and drumming up more business during what is only an inevitable, temporary financial downturn? Why? Because Gloria’s point is right–fear has permeated our society, and people are letting it paralyze them instead of focusing on taking control of what they can by taking positive action.
In Stop the Fear, Gloria explains, “Fear is a four-letter word which creates an emotion that weighs a person down and prevents them from realizing their potential.” In other words, fear is a choice. Whether you struggle with fear surrounding economic flucuations, or you fear something else such as failure, pain or embarrassment, we all fear something to some degree–and fear can keep us from achieving important goals. Gloria’s book outlines 12 simple strategies for overcoming fear that can help anyone, anywhere, redirect his or her focus so fear doesn’t stand in the way of success.
If you’re interested in finding out more about Stop the Fear, please click here.