Culture Eats Strategy For Breakfast Video

This is another classic video in the “Ivanism” Garage to Global series, hosted by Entrepreneur.com. I expand on common phrases I’ve used over the years. How can they apply to your business and referral networking style? Today I discuss the Ivanism, Culture Eats Strategy for Breakfast

Culture is a blend of attitude, beliefs, mission, philosophy and momentum. As a result, culture helps to create and sustain a successful brand. The way people interact with one another and the overall growth of your company is affected by culture. What creates organizational culture? Culture is key in an organization for long-term success. It is the most important thing in an organization and it applies at all levels, from the top of the organization all the way down. Rules, regulations, and operating standards are important, of course, because you have to have systems in place to guide activities. But culture is the factor that stands above all others.

Strategy is often talked about in business schools, in fact it’s a primary focus. Culture however, is less understood. Culture involves a variety of contributing factors including a blend of attitudes, beliefs, mission, philosophy, and momentum that help to create and sustain a successful brand. It represents the vision, norms, symbols, beliefs, behaviors, and traditions that are taught to new members of an organization. Organizational culture affects the way people within an organization interact with one another and the people they serve.

There are many factors that go into building an organizational culture. Each successful company has a different combination of factors that makes their culture successful.