The View From Your Windshieldstring(29) "The View From Your Windshield"

There is a reason why your windshield is larger than your rearview mirror. It’s important to have the clearest view possible of where you are going. As a result, your windshield is substantially larger than your mirrors.

Don’t get me wrong, it’s important to know what’s behind you and to learn from where you’ve been. However, if all you are looking at is your rearview mirror, it’s because you’re going backwards. When you do that in life, you are not living in the present and you are not aware of what may be ahead of you. The view from your windshield is the view to everything that is possible.

Know Where You Want to Go

Sometimes in life we do need to go backwards a little bit. However, as soon as possible, we need to put that car in Drive and move forward to our intended destination. To get to that destination, we should have a map or an app to take us where we intend to go. We set our goal and identify the route to reach it. Sometimes, we have to take an alternate route because of heavy traffic or accidents along the way (both good metaphors for life).  But in either case – you need to have a general idea of where you want to go. 

I know people who work hard, have a fast-paced life, and are always very busy, but they don’t set life goals (and some don’t even set business goals). From my perspective, most of these people are lost. They are lost because if you don’t know where you want to end up, going faster won’t get you there quicker.

Continue to Move Forward

Windshield wipers are another great metaphor for life. Sometimes the weather is so bad, you need something to help keep things clear. Other times, you need even more help than that. Years ago, I was driving with my family up to our lake house in Big Bear, California. Suddenly, we hit a patch of fog that was so incredibly thick, I could not see the road in front of me at all!  Worse yet, we were driving up a mountain and I couldn’t see anyplace that was safe to move the car off the road. So, I rolled down the window and stuck my head out and literally drove ahead looking down at the little white ceramic Botts’ Dots that are on so many highways throughout the country. [By the way, they are called Botts’ Dots after Elbert Botts who invented them in the 1950s.]  I drove very, very slowly staying in alignment with the Dots while my wife looked ahead to warn me if she saw the lights of any car ahead of us (thankfully, she didn’t). After a mile or two, the fog cleared enough for me to roll up my window and simply drive ahead slowly. 

To me, the metaphor for this is that sometimes we may need an assist to get where we are going. It may be our life partner or business teammates or a mentor who helps us see more clearly. The key is – we generally need to continue to move forward (safely – of course) in order to get to where we want to go.  

Remove Obstructions

One final observation – don’t let objects obstruct your view out of your windshield. There will be people in life that will get in the way of where you are heading. Don’t let them.  There will be people who want to stop you or keep you from looking forward. Don’t let them do that either. Keep the windshield of your life as uncluttered as you should keep the windshield of your car.

Your rearview mirror is to see what is behind you, what you already passed, and what is in the past. With the crazy times we live in, it is more important than ever to remember that your windshield is larger than your rearview mirror for a very good reason.

From this moment forward, know that it is the view out of your windshield that will take you where you want to go in life.

36

Celebrating 36 Years of BNIstring(27) "Celebrating 36 Years of BNI"

Today, on January 8th, Business Network International® celebrates 36 years of helping people “Change the Way the World Does Business”. We are celebrating BNI’s 36th Anniversary today with the theme, “36 Years of Growth”. Please watch the video below to hear my announcement about the several incredible growth milestones BNI® achieved in 2020.

BNI’s 36th Anniversary Video

“36 Years of Growth”

36 Years of Consecutive Growth

To celebrate our 36th anniversary as a company, I thought I would share our growth chart for the last 36 years. Few companies can say they have had 36 years of back to back growth. It is amazing that BNI was still able to grow during a year with a global pandemic. I love what BNI is doing for members and I love what Graham is doing with this company.

 

275,000 Global BNI Members

Restart the World

On September 15, 2020, BNI launched the “Restart the World” initiative. The goal is to help local, national, and global businesses worldwide get back on their path to growth. Since its launch, over 40,000 businesses have joined a BNI chapter and contributed to the boosting of our BNI member count to over 275,000 members worldwide

 

$16.3 Billion of New Business Revenue

During 2020, the craziest year on record, our BNI Members helped their fellow BNI Members globally to remain in business during the pandemic. In 2020, BNI chapter members passed over 11.5 million referrals among the 275,000 BNI Members worldwide. These 11,500,000 referrals resulted in generating globally over $16.3 Billion of business revenue.

 

 

Over 10,000 BNI Chapters Worldwide

In mid-1986, I estimated that BNI could have 10,000 chapters someday. I predicted that it would take at least 75 years to hit that 10 K milestone, but I knew it was possible. Well, I am proud to announce that at the end of 2020, BNI officially crossed over 10,000 chapters worldwide. We did it in half the time I thought possible.

 

Today, now more than ever, you need your network and you need to be networking with them.  You need a team of people who will be there to help you during difficult times.  During 2020, many people became frozen by their fear.  However,  I also saw many people became focused by their fear.  They were focusing on surviving and thriving. That’s what happened to many of our BNI members. The truth is, “BNI is a beacon of hope in a sea of fear”.

BNI is not only a great way to get business – it’s an even better way to do business because we are doing business within our principal core value of Givers Gain®.  This is more than a phrase to me.  It’s a way of living one’s life.  Givers Gain is a perspective to view and interact with the world.  It is an attitude, not an expectation, and when it’s applied properly, it will change your life and when it changes enough lives, it will change the world.

36 years

36 Years of Growth, Passion, Inspiration, and Changing Livesstring(60) "36 Years of Growth, Passion, Inspiration, and Changing Lives"

BNI is approaching 36 years of consecutive growth since it launched in 1985. I do not know of any other organization in the world that can point to that. In those 36 years, there have been many disruptions including recessions, wars, and major weather events (such as earthquakes, wildfires, and tsunamis). Nevertheless, BNI has continuously grown for 36 years.

2020 has been full of many of these disruptions in addition to a global pandemic, which led to people spending most of the year in “the great pause”. However, I believe we can actually help even more people this year recover and grow, too. Today, BNI has the most comprehensive set of collateral material, educational content, and technology available to help support and change the lives of business owners worldwide. Therefore, our local BNI members have every resource needed to help support and change the lives of their local business community.

Watch this video to learn about the special tool I used in 1985 to open 20 BNI chapters in that first year. The theme for this advice will help anybody in any business.

36 Years of Passion and Inspiration

Over the years, I was passionate about spreading the word and helping more and more people succeed in their business. Nothing great in life has ever been done without a little bit of passion. Although I love the technology, processes, and systems we have today, the one thing we need for chapters to grow is passion. What first made you passionate about BNI? Think about this and share your “MY BNI” story with other business owners. Share your passion with them and help inspire them to change their lives. I want you to inspire people. I want you to inspire people to inspire other people. Take away all the stuff and you can still inspire others to grow. Trust me, I had nothing but one sheet of paper and a ton of passion for what BNI could do for others. I was passionate about helping people with their circumstances to change their lives, and we grew and accomplished great things together.

 36 Years of Changing Lives

Today, people need BNI, communities need BNI, and countries need BNI. More than they did almost 36 years ago. I believe that together we can again make a difference in more people’s lives. Let’s make 2020 BNI’s 36th year of consecutive growth. Help me in spreading our “Givers Gain” philosophy and BNI’s mission around the world. Together, we can help other business people to get through these challenging times. Let’s celebrate 36 years of changing lives with BNI.

Passion: It’s the one thing no one can give you. With passion, you can make a difference. More importantly, you can change lives. Focus on your passion and focus on inspiring more people in your community to change their lives. They need you. Now, more than ever, they need BNI.

Restart the World

Restart the World – world tourstring(36) "Restart the World – world tour"

It was very exciting to present the BNI “Restart the World” world tour over the past three days. Furthermore, this second live global event was even better than our first, Growing Forward Together. We streamed live in over 70 countries on YouTube this week. Finally, thank you to all of the BNI members, directors, and visitors who joined us at this historic event.

During our 3-day event powered by BNI®, we shared ideas that businesses, entrepreneurs, and business executives can embrace to effectively restart and ramp up their businesses. I want to thank the CEO of BNI, Graham Weihmiller, for his inspirational vision for the future and much more. Furthermore, I also want to personally thank the three panelists for participating in the panel discussion each day and for providing your insight. Therefore a big thank you to: Mac Srinivasan, BNI Global Markets President; Lorena Medina, BNI National Director México; and Bijay Shah, BNI National Director United Arab Emirates, Kenya, Qatar, Tanzania, and Uganda.

Restart the World

Our global movement, “Restart the World”united business leaders worldwide this week to help and support other local, national, and global business leaders to quickly get back on the path to growth. We hope that the tools and tips that you learned from us will help your business navigate these challenging times. Ultimately, we will build strong relationships with each other that will lead us all to strengthened and empowered networks. By establishing the right mindset right now, we can restart, reopen, reboot, and re-launch local businesses worldwide, powered by BNI.

 Rewatch the Video

Different people, different places, different countries, different faces, different cultures; we all speak the language of referrals, as we restart the world.

The presentations were watched so far this week by over 23,300 viewers worldwide. In case you missed the LIVE event, would like to view it again, or want to share it with others, here are the recorded presentations in 9 different languages:

Chinese Version     Japanese Version  Korean Version    Thai Version     Vietnamese Version 

Portuguese (Brazil) Version    Spanish (Argentina) Version    Spanish (Mexico) Version        Spanish (Guatemala) Version   

Italian Version        Portuguese (Portugal) Version    Spanish (Spain) Version 

Watch the English version below

Entrepreneurs had three struggles this year. First, COVID-19, then, “The Great Pause”, and now, a recession. We now can focus together to refuse to participate in the recession and get through these struggles together. By focusing on establishing the right mindset right now, we can take the steps to reopen local businesses and restart the world, powered by BNI.  

Addition By Subtraction

Addition By Subtractionstring(23) "Addition By Subtraction"

Sometimes, the best thing you can do is let go. My wife, Beth Misner, explained to me years ago that the way to grow healthy rose bushes is to prune them back. You will receive additional beautiful blooms on new growth stems by subtracting the number of old growth stems. So, how does this relate to BNI?  The way to grow a healthy BNI chapter is to get rid of the members who don’t show up or don’t participate. BNI thrives on accountability. Therefore, one must also believe in addition by subtraction in order to get new growth in your chapter.

Like I said–sometimes, the best thing you can do is let go.

Let’s say you’re in a networking group and you have hit a plateau. You can remember a time when your group was on fire. When you all had passion and excitement and you couldn’t get to your meeting fast enough. Now, you all seem to have lost steam, and things just aren’t what they used to be. The referrals aren’t being generated, the 1-2-1’s are happening, and the group seems to groan a little every time the meeting begins. You want to regain the passion and help your network grow, but how?

If you want to add value to your group, you need to take away the things–or people–that are making it dysfunctional. It sounds counterintuitive, but if you want your network to grow, you may have to cut it back. Like I said–sometimes, the best thing you can do is let go.

HIDWAL

I Hit HIDWALstring(12) "I Hit HIDWAL"

In Good to Great, Jim Collins opened up a whole new paradigm for many people.  He showed us that “bad” is not the enemy of “great.”  “Good” is the enemy of “great.”  Everyone can recognize when something is really horrible.  It is, in fact, “good” that is the enemy of great performance.  We’ve all heard the expressions: “it’s good enough,” “things are ok,” “it’s not bad,” “we’re doing alright,” “hey, it’s good enough for government work, right?”  This is metastatic mediocrity at work.

I love what I do, and I am passionate about helping people improve their businesses and their networking efforts to achieve success.  While doing this, I sometimes come across people who would like to be more successful, but they aren’t really committed to making a change in their circumstances.

They have what I would call a success disconnect.  They want to be more successful, but for some incomprehensible reason, they don’t see a connection between their desire for success and the behavior they are embracing.  On one hand, they say they’d “like to be making more money,” but then a few moments later they’ll say things which indicate that they are uncomfortable making the necessary changes.  Take my absolute favorite success disconnect statement: “You don’t understand, Ivan; this won’t work here because…” then fill in the blank with the excuse de jour. Over the years, I’ve found that “good enough,” eventually leads to “metastatic mediocrity.”

I call this condition the “I HIT HIDWAL Syndrome,” or:

I’m

Happy
In
This

Hole (and)
I
Don’t
Want
A
Ladder!

You may be reading this and thinking, “this is a crazy statement” – but give it some time.  I promise, you will be out talking to someone in the future, and you will hear them complaining about their circumstances.  You will then offer them a referral to someone with ideas that will help them, or you may give them some ideas of your own that could help them, and they will tell you all the reasons those ideas won’t work for them.

At that moment – I want you to STOP and think about this article and envision a great big sticker on that person’s forehead that reads: “I HIT HIDWAL.”

Yes, I’m Happy In This Hole (and) I Don’t Want A Ladder!

Now you and I both know that they may really “need” a ladder – but they just don’t “want” a ladder. My entire professional career has been dedicated to those who want a ladder!  I want to work with people who recognize they are in a hole and they want out.  I have also learned over time that when it comes to taking advice – some will, some won’t, so what!  Not everyone is in the place where they recognize they even “need” the ladder.  Before they can “want” it, they need to recognize they “need” it.  If they don’t recognize they need it, then offering them help (or a ladder) will be of no use whatsoever.

I’ve also learned that I can’t help the ones that think the “hole” is the natural state of things.  These are people who’ve become comfortable with where they are and have become so accustomed to the great big hole they reside in that they think it’s just part of the landscape.

I can, however, help the ones who recognize their condition and know they want out. More importantly, they not only want out of the hole they are currently in, but they will do just about whatever it takes to get themselves out of that hole! We can only help those who are ready and willing to be helped.

As an entrepreneur in your profession, you will meet people that need your help all the time.  My advice to you is: figure out if they’re ready for the ladder.  If not, let them know you’re ready for them when they’re ready for you, and then move on to someone who desperately wants that ladder you’re going to send down to them.

Good is the enemy of great.  Look around.  Are you in a hole? Do you know people in a hole?  There’s a way out.  I promise. Find someone who can be a mentor and a coach — even a “virtual mentor” in books and videos. Find someone with the ladder that is needed to get out of that hole and start climbing out to success.

Why accept mediocrity when excellence is an option?  Excellence is an option.

Working IN versus ON

Working IN versus ON with Tiffanie Kellogstring(41) "Working IN versus ON with Tiffanie Kellog"

Tiffany Kellog joins Jason Avery to discuss his journey from being the worker to being the owner. They offer the following tips about Working IN versus ON your business:

  1. Find someone who could do the labor
  2. Hire a General Manager so you can focus on referrals
  3. Bring in more labor crews to support the added work
  4.  Bring in office staff to support the business

 

About Tiffanie Kellog

For more information on Tiffanie Kellog, please visit her website at tiffaniekellog.com/

Tiffanie Kellog is a professional speaker and trainer with Asentiv, and is co-owner of a business with her husband.  Therefore, Tiffanie has helped entrepreneurs over the years make more money while saving time. Thus, they can have more fun. She is dedicated to helping others make more in less time. Click here to view more video blogs by Tiffanie Kellog.

To contact Tiffanie, call her at 813-263- 9690 or email at referrals@tiffaniekellog.com

Tiffanie Kellog is a referral marketing expert who has been sharing how to create an amazing business & spectacular life for the past 12 years. You can learn MORE about Tiffanie at

Tiffanie loves to speak to groups around the globe on how to grow their business by referral as well as creating more time in their lives.

Culture Eats Strategy For Breakfaststring(35) "Culture Eats Strategy For Breakfast"

VIDEO BLOG:

Culture is a blend of attitude, beliefs, mission, philosophy and momentum. As a result, culture helps to create and sustain a successful brand. The way people interact with one another and the overall growth of your company is affected by culture. What creates organizational culture? Culture is key in an organization for long-term success. It is the most important thing in an organization and it applies at all levels, from the top of the organization all the way down.  Rules, regulations, and operating standards are important, of course, because you have to have systems in place to guide activities. But culture is the factor that stands above all others.

The factors that go into building the organizational culture and will make your company successful are…

  1. TRADITIONS AND CORE VALUES
  2. VISION
  3. ENGAGEMENT

Please watch my video to learn more about these factors and share your comments below.

Never, Never, Never Give Upstring(27) "Never, Never, Never Give Up"

As part of a commencement speech, Winston Churchill is believed to have once said, “Never, never, never give up!”

I love this quote-however, the left side of my brain says that when it comes to business, that’s just not logical. You must know when the time is to give up. Fortunately, my right brain often wins the battle on this issue. You see, I may not be smartest or most successful person in the room, but I am almost always the most determined.

I believe that if you have great information and feel confident in your vision and your goals, then you need to be a “dog with a bone” in your focus and never give up. I have applied that approach throughout most of my life.

In 1992, I completed the manuscript for The World’s Best Known Marketing Secret; over an 18-month period, I sent my manuscript to 45 publishers all over North America. It’s difficult enough to write a book-but to then send it out and hope someone else sees its potential the way you do, is even more difficult. I sent it out to 45 publishers and received 44 rejections–until number 45 came along. I was that dog with a bone; I was not going to give up until someone gave me a chance. In 1994, the book was published and since then, its been through four editions, translated in more than 10 languages and sold more than 200,000 copies.  44-rejections

A few months ago, I was going through some old files and I found the records I kept of everyone I submitted to, and it made me remember the determination I felt. Had I given up on number 44, I may have never become a best-selling author in multiple markets around the world. That, and many other experiences I’ve had over my lifetime, have led me to believe that if you are confident in what you are doing-never give up. Never, never, never give up.

 

 

The printed copy of World’s Best Known Marketing Secret can be found here.

The audio version (yes – we have it as an audio book!) can be found here.

Sometimes, the Best Addition is Subtractionstring(43) "Sometimes, the Best Addition is Subtraction"

Sometimes, the best thing you can do is let go.

Let’s say you’re in a networking group and you have hit a plateau. You can remember a time when your group was on fire, when you all had passion and excitement and you couldn’t get to your meeting fast enough. Now, you all seem to have lost steam, and things just aren’t what they used to be. The referrals aren’t being generated, the 1-2-1’s are happening, and the group seems to groan a little every time the meeting begins. You want to regain the passion and help your network grow, but how?

Like I said–sometimes, the best thing you can do is let go.

If you want to add value to your group, you need to take away the things–or people–that are making it dysfunctional. It sounds counterintuitive, but if you want your network to grow, you may have to cut it back.

Your Business is Not an Ugly Babystring(33) "Your Business is Not an Ugly Baby"

When was the last time you heard someone say, “Wow, your baby sure is ugly!” If they’re smart, probably never.

How about this one? “Your clothing, marketing message and overall business image are not referable?” Ouch.

We occasionally think this about people we meet, but will rarely say it out loud. Which is why you are responsible for making sure your business, your “baby”, is in the right condition for receiving referrals.

I’ve seen thousands of people join networking groups and focus heavily on building their network but forget to take a good, hard look in the mirror, both at your self and image and your businesses. I’m challenging you to make an honest appraisal of yourself and your business and ask, “Am I worthy of business referrals?” If you’re not sure how to start, here are five ways to get you going.

 Five ways to help you examine your personal brand.

1. Define your Emotional Charged Connection (ECC): If you are asked seven times this week, “What do you do for a living?” do you respond with seven different answers? Your marketing message should be clear, concise and consistent; it should also tug at the heart strings a bit and have some ECC. This combination will leave a lasting impression and, most importantly, give others a clear way of explaining your message to others.

2. Walk your talk. Do what you say in less time than promised. Be on time for meetings, don’t check your phone while others are talking to you–and follow up with everyone and everything.

3. Dress for success: If you’re a mechanic and you wear a three piece suit to a business meeting, one might assume you’ve just come from court. Whatever people in your profession typically wear–uniform, polo shirt and khakis, suit and tie, dress and heels–just be sure to wear it well. You don’t have to spend hundreds of dollars on a new wardrobe, but make sure what you wear is clean, wrinkle-free and tucked in. You want to look sharp, because your first impression when you walk into a meeting is a lasting one. If you’re messy or too casual, people might assume you have the same attitude about your business. board man

4. Be self-aware: Eighty percent of someone’s perception of you are based on your nonverbal cues, including eye contact, facial expressions and mannerisms. Ask someone you trust to simulate a meeting or pitch with you and have them point out what they think is working–and what’s not.

5. Keep your social media presence professional: It’s vital to remember that your professional image exists on and offline. That’s not say you can share a funny joke or have fun on social media, but be aware that people are judging you by your online behavior. Two of every three posts should be about something personal, but don’t make controversial statements or divulge every intimate detail about your life. In this digital age, if you are what you say, you are also what you post.

Your baby is not ugly, it’s beautiful. Your business image is not ugly, it’s also beautiful and worthy of referrals. But nothing else will matter unless our personal brand and referability are in order. After all, we are our biggest advertisement.

Decisions Aren’t Always Easystring(34) "Decisions Aren’t Always Easy"

I’ve been a member of the Transformational Leadership Council for the last 12 years.  It is a group of innovative and out-of-the-box leaders that meet twice a year from all around the world, and last week we met in Napa Valley, California.  I use this time to expand my mind, brainstorm new content for my blog and articles and most of, all learn from the incredible teachers around me.

One of the topics that really got my attention was the idea of “decision fatigue.”   

In decision making and social psychology, decision fatigue refers to the exhaustion that sets in when someone is presented with the need to make one decision after another, back to back, over and over again.  This can play out in several ways–for example, it can be as simple as going to a grocery store and being confronted with one bad choice for food after another. By the time you are checking out, your willpower becomes weak and you buy that candy on the way out of the check stand (that’s why they have it there!)

Photo courtesy of stockimages at FreeDigitalPhotos.net

Photo courtesy of stockimages at FreeDigitalPhotos.net

 It can also be related to a very long day of making many decisions. If you’re making tough calls all day long, the quality of the decisions will drastically diminish by days end.  Or it might play out over a very long period of time (weeks, months, or years) where you are confronted with one challenging decision after another.  Over an extended period of time, you feel exhausted and drained from having to make so many decisions about so many different issues that it is easy to experience “burnout” as a result.

In running a global organization with an incredible amount of competing demands, this last consideration really rang true for me.  I often felt that the serious nature of the ongoing decisions that needed to be made, could create a massive amount of long-term stress for me. One way I combated this stress was to schedule dedicated “mental health days” to reset my mindset and get in a better place.  

I spoke about this several years ago in my blog here. 

Decision fatigue is a real condition.  What, if anything, do you do to combat this feeling in your life?

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