Butterfly Effect of Networking Archives - Page 2 of 2 - Dr. Ivan Misner®

Who’s Got Your Back?

A couple of weeks ago, one of my employees attended the launch of my friend Keith Ferrazzi’s new book, Who’s Got Your Back, and she came into the office the next day raving about the presentation Keith had given. “You would have loved it,” she said. “He talked all about how success is created by developing relationships based on trust and how important accountability is to achieving goals–his stuff is right on point with everything you emphasize that effective networkers do.  Plus, the stories he told to illustrate his key points were really, really powerful!”whos-got-your-back.jpg

I’ve known Keith for quite a few years now, and I wasn’t at all surprised to hear that he gave a great presentation. After all, not only is he an extremely interesting guy, he’s the epitome of a master networker. He has one of the most diverse group of contacts of anyone I’ve ever known, and his first book, Never Eat Alone, is a bestseller. After I read Never Eat Alone, I found myself constantly referring to it in conversation and recommending it to people. Who’s Got Your Back is just as influential, and I have no doubt that it’s on its way to becoming Keith’s second bestseller.

No matter what it is you want to achieve, building relationships with the right people–people you trust who will hold you accountable so you can’t fail–is the strategy for success. With this new book, Keith offers the blueprint for accomplishing any goal.  It’s a must-read for anyone wondering how to develop meaningful relationships through their networking efforts.  If you aspire to achieve more in business and life, Who’s Got Your Back outlines some imperative strategies to get to where you want to be.

To learn more about Who’s Got Your Back, click here.

Also, Keith is currently traveling throughout the U.S. promoting the book. If you’re able to catch one of his presentations, I can assure you that you won’t be disappointed.  You can find out the exact cities and dates of his book tour by clicking here.     

Entrepreneur in Space

I had the pleasure of witnessing the unveiling of WhiteKnightTwo at the Mojave Spaceport in California this week (yes, I said “spaceport,” not airport). The WhiteKnightTwo is Virgin Galactic’s carrier aircraft, which will ferry SpaceShipTwo and thousands of private astronauts, science packages and payloads into suborbital space within the next few years. The rollout represents a major milestone in Virgin Galactic’s quest to launch the world’s first private space program for people, payloads and science.

Sir Richard Branson is the Founder of Virgin Galactic, and the WhiteKnightTwo was christened “Eve” in honor of his mother. I’ve had a couple of opportunities to meet Sir Richard, and I’ve been impressed with his natural charisma and people skills. I talked about my first meeting with him on Necker Island in my blog post, The Butterfly Effect of Networking.

As a result of spending a week on his island in the Caribbean, I was invited to attend the rollout of the new Mothership for Virgin Galactic. It was an amazing experience. The invitees were flown from LAX to the Mojave desert via a Virgin America charter, appropriately named, My Other Ride is a Spacesalg_richard_bransonhip. There, we were brought into a hanger operated by Burt Rutan, founder of Scaled Composites and designer of the WhiteKnightTwo.

Inside the hanger, Virgin Galactic CEO Will Whitehorn and other company representatives spoke about the progress of the program, with the Virgin Galactic logo on a white canvas in the background (seen in the photo on the right).

After the presentation, they did a 10 second-launch countdown and the canvas dropped to reveal the WhiteKnightTwo (shown in the photo below), which had been brought into position outside the hanger doors after everyone was seated. It was a dramatic and impressive thing to witness firsthand.

Later, Sir Richard and Rutan took questions from the audience. During this portion of the event they spoke about the fact that testing for the WhiteKnightTwo and SpaceShipTwo will take roughly 18 months to three years. When that is complete, they hope to be ready to start conducting private, suborbital flights with paying passengers. Within the next 10 to 15 years, it is their vision to have more than a dozen spaceports conducting regular launches for suborbital flights for the public on a continuous basis (entrepreneurism in space!).

Later that night, I had an opportunity to attend a private party in Bel Air for people who attened the rollout and other guests. There, I had a chance to talk directly with Rutan. This was an amazing conversation, because he shared with me incredible plans for the future of space entrepreneurism.

He told me that he believes the cost for private space travel can be cut to a fraction of the current price tag once the program is fully in place. In addition, he said that eventually Virgin Galactic wants to have a space hotel, with spaceships shuttling guests from earth into outer space. I told him I thought that was a bold long-term vision. He looked me in the eyes and said, “That’s just our mid-term vision.” I was taken aback by that and asked what his long-term vision is for private space travel. He said: “private space trips from the earth to the moon and back.” Now that’s what I call vision!

SpaceShipOne now resides in the Smithsonian Institute’s Air and Space Museum. I believe it’s there for a good reason. Branson, Rutan, and the teams at Virgin Galactic and Scaled Composites are making history by doing what very few countries in the world have ever done. They are putting together a program to send thousands of private citizens into space and return them safely. Frankly, I think they’re going to be successful and they are going to achieve it at a fraction of the cost it takes governments to send people into space.

Who knows, maybe the space hotel will happen in my lifetime. If so, I’m looking forward to the first business networking meetings at the Virgin Galactic Earth-Space Hotel. From there, the whole idea that “business is out of this world” takes on a whole new meaning.

What are your thoughts about entrepreneurism in space? Feel free to share them here.

International Networking Week–It’s About Time!

Finally, there’s a week to recognize one of the most important ways that people can build their businesses–networking. International Networking Week is right around the corner. Last year, thousands of people from around the world recognized the week, and even more are expected to recognize it this year.

International Networking Week is about celebrating the key role that networking plays in the development and success of business around the world. It is about creating an awareness relating to the process of networking. Not just any kind of networking, but what I call “relationship networking,” an approach to doing business based on building long-term, successful relationships with people through the networking process.

International Networking Week has now been acknowledged by several governmental organizations (including a joint resolution of the California State Assembly and Senate). Start the new year out with more business. If you belong to any networking groups, make sure to tell them that International Networking Week is Feb. 4-8.

Below is an eight-minute video that talks about International Networking Week, 2008. Share the video with others and feel free to show it at your networking meetings during International Networking Week (you will note that I talk about this blog on the video):

 

Click Here for 2008 Video

Go to www.InternationalNetworkingWeek.com for more information. Share with us here on the bulletin board. What will you be doing to recognize International Networking Week?

How to Make the Butterfly Effect of Networking Work

I was thinking about the blog I wrote last month about the Butterfly Effect of Networking? and it occurred to me that an important part of the reason I was able to make such effective and rewarding networking connections was the way that I thought about, and therefore went about networking. Here’s what I mean by that . . .

While it’s important to know the right things to do while networking, it’s equally important to start thinking the right way to make your networking efforts as successful and dynamic as they can be. This involves altering your mind-set. Here is an up-close look at some elements you’ll want to include in your mind-set to ensure networking success:

 1. The law of reciprocity or givers gain? approach.

Don’t approach networking thinking I did this for you, now what are you going to do for me? Instead, remember the old adage Give and you shall receive? The law of reciprocity takes the focus off of what you stand to gain from the networking relationship, and in doing so, creates bonds based on trust and friendship. Put it to the test. You’ll be amazed by the outcome.

 2. Diversity in networking.

Look for groups that don’t target people just like you. In this way, you’ll broaden the net you seek to cast for referrals.

 3. Farming mentality.

It’s a long, drawn-out process to go from seeding a field to harvesting the crops and there’s no quick return. But, when you spend time and take care in building relationships, your networking will yield extraordinary results.

Approaching networking with a mentality that focuses on the process of cultivating referrals will create the results you desire. Make an effort to spend more time strengthening your friendships with those whom you wish to have as part of your networking circle and you will certainly make more and better connections.

The “Butterfly Effect of Networking”

I am writing to you today from Necker Island in the Caribbean where I am meeting with about 20 business leaders including Sir Richard Branson the founder of Virgin Atlantic Airways and owner of the Island.

My journey to this island is a dramatic example of the “Butterfly Effect of Networking.”  The “Butterfly Effect” is the theory that a small action in one place may have a ripple effect that creates a dramatic action in another place. It is like a pebble in a pond creating ripples on the surface.

For networking, it is about how a seemingly minor connection or conversation with one person may, after many ripples across the network, end in a dramatic connection later in the process.  This week, I am living that concept to its fullest.

It started several years ago when I received a phone call from a woman I did not know but who has since become a good friend.  Her name is Kim.  Kim asked me if I would be willing to help with the creation of an online networking and social capital community.  It took some work to put this together, but at the time I had no idea what type of ripple effect this request would have on my life.  I did it because it fit the values and direction that I wanted to take my company in.  With that, the ripple began.

This relationship turned into a strategic alliance, which turned into a speaking engagement, which allowed me to meet Jack Canfield (co-author of Chicken Soup for the Soul), which led to an invitation from Jack to participate in an international organization called the Transformational Leadership Council, which led to meeting a woman by the name of Nancy, owner of an ethics training company. Getting to know Nancy led to an invitation for my wife and I to spend five days on the breathtakingly beautiful Necker Island where we have been meeting with financial wizards of business, movie producers,and successful business leaders such as Sir Richard Branson (OK, I won’t hold back this week is a networker’s dream).

The ripples that take place in the networking process may not be clear when the pebble drops into the water and the ripple begins. What is certain is that there is a ripple. If you follow that ripple and make the most of the contacts that you meet during each stage of that journey, it can lead you to making connections and creating relationships that may very well surprise you when you look back to where the journey first started.

Look for more later about the journey of this particular ripple.

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