Author Archives - Dr. Ivan Misner®
Raymond Aaron

Raymond Aaron shares how to write a book

Fellow Transformational Leadership Council (TLC) member and friend, Raymond Aaron, discusses with me in this video below his “10-10-10 PROGRAM™”. It is a book writing program that he is running for coaching authors and it is amazing. Raymond is an expert on branding yourself to stand out from the others and has been on my blog many times over the last several years. Check out this previous blog.
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I am a real believer in writing books to build a brand

I discovered that if I went to the media, They do not want to interview me about my company. However, they will interview anyone with a book. As I have written 24 books, I have received a lot of requests for interviews by the media. It is the best way to improve your brand. When you write your book, you are NOT selling your book, you are selling YOU. Becoming an author improves your name. In his 10-10-10 PROGRAM™,  you write the content of your book. However, Raymond will help you with the marketing messages to build your brand.

Raymond Aaron noticed that most people are drowning in the “sea of sameness”. Whatever your profession or business is, you all look the same. You need to stand out in some way and the easiest way to stand out is to write a book. Becoming a published author is easy if you get guidance on doing it right. Raymond has published 138 books. Therefore, he has figured out how to easily write a book effortlessly.

The 10-10-10 PROGRAM™

Raymond’s 10-10-10 PROGRAM™” will pull the book out of you and onto the page that you always wanted to write. If you are procrastinating or feeling overwhelmed with the process of becoming a published author, Raymond will coach you with his series of 19 “how-to videos”. You just watch each video and do the work. Once you play the 19th video, you will be holding your published book in your hand.

Please click this link to learn more about Raymond’s 10-10-10 PROGRAM™” at https://10-10-10program.com/

raymond aaron

The “10-10-10 PROGRAM™” includes:

  • 19 video series.
  • Three-day writing workshop with Raymond personally helping you with your book.
  • Private one-on-one coaching is provided to make sure that you get published.
  • Offered around the world.
  • Official book launch.
  • Award on the cover

The tuition that Raymond normally charges worldwide for this program is $2800. However, if you personally contact Raymond Aaron by email at Raymond@Aaron.com, he will offer this program to you at a 50% discount for only $1400. That’s half off with the code “IVAN”

If you think you have a book inside you, use Raymond’s program because he can help you do that. Raymond will teach you what you don’t know about writing a book. It will be easier than you think if you take Raymond up on his offer to coach you. Life is much too precious to postpone. It’s time to put yourself in your own story and write your book. The whole world changes when you have a book. 

 TLC

Terry Jones

Terry Jones shares “Disruption Off”

The founder of Travelocity, Terry Jones, discusses his book, “Disruption Off” with me in this video about how to inoculate your business from being disrupted in this day and age.

The most important thing a company can do is to take risk.

When companies grow, they stop taking risk because they got to make the quarter. Instead, companies need to experiment and take risk. They have to be willing to fail because 75% of startups fail. We need to get back to the steps of experimentation, failure and moving on. As a company gets bigger, it is a little bit like moving a battleship, rather than a little boat. You do not have to get everybody in alignment. It just takes a few people to make a change. To make the change, start with something small. For the small business owner, try something new. However, keep the system you have, but try this at the same time. As a business owner, your opinion doesn’t matter. It’s only your customers’ opinion that matters. So, you know, just take the risk and change, please.

Terry Jones has battled the frontlines of business disruption. And now he’s here to share his hard-won wisdom and insider tips to give you an edge in an increasingly volatile market.In today’s aggressive, hyper-connected economy, a growing number of startups are transforming the way we do business. Disruption OFF is your all-in-one playbook for understanding the latest technological breakthroughs and industry innovations shaping your future. Drawing from a wealth of expert knowledge and his own in-depth experience, Jones provides you with the tools and techniques you need to enter a new age of prosperity. Disruption OFF is your no-nonsense guide for thriving in an ever-changing business landscape. If you like real-world applications, bite-sized advice, and simple strategies, then you’ll love Terry Jones’ essential resource.
Buy Disruption OFF to crush the competition today!
TLC
Profit Growth Banking Blueprint

Roxanne Emmerich shares the Profit Growth Banking Blueprint

Fellow Transformational Leadership Council (TLC) member and friend, Roxanne Emmerich, discusses her upcoming book, “The Profit Growth Banking Blueprint”, with me in this video about how banking companies can create a workplace you and your customers love.
 
Roxanne has been trying to help the banking industry to get its act together. They have gone from having18,000 banks to 5000 banks, which tells you something is wrong. The problem is that when a local bank goes out of a small community, this causes the small businesses to go away too. According to Roxanne, the problem is that banking is set up to be transactional, not transformational. Banks are transactional and not about making sure people are winning. Banks are a cultural train wreck because their system is wrong. And it’s not just banking, it is all industries. The model we have right now in banking and most businesses is “Get your numbers, or you are fired”.

Her goal is to have others saying, “I feel so good about myself because I feel like I’m helping people”.

Her new book will help people purposely understanding how to perform. We raise the bar a little bit higher, so we’re building confidence in a way that is inspiring them. Roxanne will show through her upcoming book how you build confidence in systems so that we eventually tie everyone to profit in a way that creates a performance breakthrough because they understand they are being purposeful. The banks that Roxanne has worked with have doubled their profits in the first three years and almost all their employees report that their bank voted “The Best Place to Work”. Roxanne is a banking guru.

The Profit Growth Banking Blueprint

You may not be a banker, but her concepts will work with a lot of different industries too. The people that work with her absolutely love her.   Roxanne has authored many different books which I highly recommend. In a previous video, I give my recommendation of Roxanne Emmerich’s book, “Thank God It’s Monday!”. When her new book comes out I will post the links on my social media.

TLC

Circles of Support

Richard Branson Shares his Circles of Support Concept

Last week, I was back on Necker Island to celebrate “International Networking Week®” by “networking up” my circles of support with Richard Branson. I did a video a few years ago with Richard when we talked about a concept he had called, “the B Team”. It was brilliant and as a result of that conversation, we created the “Business Voices” initiative for the BNI Foundation. My wife, Beth, came up with that concept based on the conversation we had with Richard.

The B Team

Richard has an organization called “The Elders”, which is supporting some of the big issues in the world today: such as climate change and other things. He thought that maybe a business version of “The Elders” would be good too. They now have about 40 of the topmost respected business people in the world as part of “The B Team”. They are doing great things.

In his book, “Finding my Virginity”, Richard discusses his concept about circles of support. It perfectly aligns with my networking organization. Richard shares with me about circles of support in this video.

Circles of Support

According to Richard, when a new person joins Virgin, they will say, “Don’t try to solve all the problems of the world, just draw a circle around yourself first”. Start by drawing a circle around yourself to make sure everything inside that circle is working well. Ask yourself: Am I meeting my fitness goals? Have I got my alcohol intake right? Have I got my work-life balance in harmony? Once you feel that circle is fine, you widen the circle to include family and friends. Once all that is manageable, you can start thinking about bigger things and do everything you can to help others. If you have a small business, make a difference in your city. Support local programs that support health or education. Finally, you can draw a circle around your country and the last circle around the world.

circles of supportOrder this book by Richard Branson on Amazon

I highly recommend the book, “Finding my Virginity”, by Richard Branson. The concept of managing your circles of support on page 354 works so well for BNI members. The network that I created is where you got a small circle of people and over time, taking that circle a step further by building relationships. If everybody who reads this blog creates a circle, the world will be a better place.

circle of support

 

 

ihug

LuAnn Buechler shares “ihug”

Fellow Transformational Leadership Council (TLC) member and friend, LuAnn Buechler “The Hug Lady”, discusses her book, ” ihug “: My Journey as a Hugger with me in this video about bringing people together and the scientific benefits of sharing a hug.
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I’m gonna hug you unless you stop me!

The scientific benefits you’ll find in the book, “ihug” will help to bring people together. Read delightful stories of LuAnn’s experience with the ihug movement and learn about her journey as a hugger. Discover the importance of hugging and how you can join the movement. This easy read will inspire you and bring you great joy. In the book, you also hear from other incredible transformational leaders about this powerful human connection we call hugs. Includes; Marci Shimoff, Jack Canfield, Robert MacPhee, Mabel Iam, Dr. Ivan Misner, Dr. Sue Morter, Kathleen Keating, Brian Hillard, Doreen Virtue…just to name a few.
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This is a link to Purchase the Book off the ihug movement website.

 

 

ihug =  Inspiring Humanity Uniting Gratitude

The ihug Movement campaign is to inspire human connection and spread joy in the world during a time when the narrative that is running is one of polarization and disconnect due to political tensions. This is a non-partisan movement. We are modeling acceptance, setting an example for love to heal the world because hatred will never fix hatred. Hugs are a tangible representation of the common need for love and connection we all have. Enjoy #ihugmovement

ihug TLC

Vibrant Community

Creating a Vibrant Community Around Your Company by Robert Skrob

I’ve asked Robert Skrob to write another guest blog for my site.  Robert is also the author of “Retention Point, which I highly recommend.  He previously shared the topic of “The New Customers Experience” on my blog.  Today, he is sharing the topic of “Creating a Vibrant Community Around Your Company”. Read closely – Robert is truly an expert.

Creating a Vibrant Community Around Your Company

What if you had 45 percent of the available customers within your market?

The mutual fund company, The Vanguard Group, does just that. More than 45 percent of the money flowing into mutual funds today goes into a Vanguard managed fund.

You’d think they wouldn’t need to do much for their customers. Since they specialize in index traded, set-it-and-forget-it type investment vehicles, you’d think they wouldn’t need to communicate with their members. In fact, the opposite is true. The Vanguard Group has one of the most vibrant customer tribes in the investment world, and it’s a large part of their success.

The term “Boglehead” may not mean much to you, but I’ve been a Boglehead since 1991. Actually, we weren’t called Bogleheads then; instead, we were known as “Vanguard Diehards.”

While I pursued my master’s degree in accountancy from Florida State University, I wrote a paper about index fund investing. Mind you, this was during the big recession of 1990-1992. Through my research, I discovered that fewer than 30 percent of the professionally managed mutual fund companies beat the S&P 500 index in any one year. And a much smaller percentage could beat the index over a period of five or 10 years.

I figured if full-time professionals couldn’t consistently beat the S&P 500 index, why should I believe I could pick stocks any better working part-time? I became a believer in index fund investing and have stuck with it ever since. Of the index funds, The Vanguard Group is consistently the least expensive, so I’ve been squirreling away my savings there ever since.

Jack Bogle, the founder of The Vanguard Group, passed away in January 2019 at the age of 89 years old.

As the founder and while CEO of Vanguard, Jack was an avid promoter of index fund investing. He was an outspoken critic of high-fee mutual funds and “financial buccaneers offering a panoply of silly investment strategies that people may not understand.”

Jack Bogle created thousands of fans. One of them started a membership site called Bogleheads.org. It’s grown to have an annual meeting with appearances by The Vanguard Group executives, a field trip to Vanguard headquarters, and featured speakers from the world of personal finance.

You may have different opinions with regard to investing. You may be a financial advisor who offers investment vehicles that directly conflict with what’s published on Bogleheads.org. However, see Bogleheads.org is an excellent case study on how you can create a vibrant community around your company, no matter what you offer.

Within the “Start here” menu, Bogleheads.org outlines the investment philosophy first promoted by Jack Bogle during the 1980s.  This gets new members caught up on the values of the Boglehead community. In a word, it indoctrinates them. This is a critical piece that’s missing from most information marketing businesses.

Bogleheads.org gives its members valuable information (ROI), a connection to a community of like-minded people, an opportunity to contribute by posting content, recognition for being helpful to other members, and an opportunity to be part of something greater than themselves.

Even though the site has a dated design and the founder of the philosophy has passed away there are still thousands of active users every day.

Plus, for Vanguard, it insulates its members against all the conflicting investment offers within the marketplace. The community helps customers believe the single best investment option is low expense mutual funds. The same low-cost mutual funds Vanguard happens to specialize in delivering.

What if you had a community indoctrinating new customers into believing the products and services you offer are indeed the best solutions to your customers’ problems? Perhaps like Vanguard, you could own 45% or more of your market?

It all starts with your core values. BNI’s core values are Givers Gain®, Building Relationships, Lifelong Learning, Traditions + Innovation, Positive Attitude, Accountability, and Recognition. When BNI members experience the power these values have within their business life they become excited members for life.

What are the core values of your company?

For The Vanguard Group, Jack Bogle had to convince investors that index funds were the smarter way to invest. What must your customers believe and how should they behave to get the most value from what you deliver?

This may be an “advanced” marketing skill. But when it’s complete, it can give you a fast-growing world-wide business that leaves competitors scrambling for second place.

Robert Skrob is the #1 expert in membership and customer retention and the author of the book, Retention Point The Single Biggest Secret to Membership and Subscription Growth. He has helped hundreds of membership programs launch and then grow from start-ups to become some of the largest membership and subscription companies in the world.

New Customers

Are you pushing your new customers away or building trust for repeat business? by Robert Skrob

Today, I’ve asked Robert Skrob to do a guest blog for my site.  I thought it was fitting because Robert was recently a guest at my home to work on a new book that we are writing (the working title is: The Connector Effect).  Robert is also the author of “Retention Point, which I highly recommend.  I should also note that he was a great guest at our home. That statement has nothing to do with the incredible Cabernet Sauvignon that he gave us as a gift for staying with us.   Today, he is sharing the topic of “The New Customers Experience”.  Read closely – he is truly an expert.

The New Customers Experience

Imagine yourself walking into a restaurant at 3:32 p.m. It’s three hours past your regular lunchtime, and you are starving because you were in a hurry and skipped breakfast earlier, as well as your normal lunch. You have a headache from not eating. Just from feeling so hungry, you are grumpy and all-around sick. You finally get the attention of the hostess who was busy with table work as the lunch rush has long passed. The hostess walks you to a table where you are immediately greeted by your server. Your server takes one look at you and says, “You look hungry. I’m here to help you get the food you need, as quickly as possible. These are the three items that come out of the kitchen the fastest this time of day. They are 1. Salads 2. Soups and 3. Sandwiches. Would you like one of these three options, or would you like to see the entire menu?

How would you feel about that experience? A lot more confident, right? I know I’d be excited to have a server who recognized what I needed and dedicated herself to getting it to me as quickly as possible.

What if, instead, the server showed up with a tray full of desserts saying, “Darling, we’ve got a bunch of desserts left over from lunch. Here are some key lime pie, cheesecake, and a bowl of ice cream. Enjoy.”

I don’t know about you, but I’d be frustrated. Dessert may be fine later, but right now, I’m starving. I’d like to eat something before dessert. You’d likely feel the same way. You’d begin to wonder if you were in the right place or if you should find some other restaurant where the people working understand their job is to give real food (rather than desserts) to hungry people.

Too many businesses make a similar error with their customers. I’ve come across many who welcome their new customers with friendly conversations, follow-up calls from customer service reps. and/or gifts of cookies, coffee cups, and T-shirts. This is similar to delivering desserts to a hungry, grumpy, in-a-hurry guest in a restaurant.

Chances are, your customer didn’t join because he wanted to speak with someone from your support department. So when she receives the call, she’s thinking, “That’s nice, but this doesn’t solve my problem.” To you, it’s another contact to demonstrate you care. To your new customer, it feels like pestering.

If I buy your product to get a tool or to learn how to relieve some pain in my life, that’s what I’m going to be looking for. And anything I get that’s inconsistent with that solution is going to make me wonder if I can really trust you to deliver the solution you promised. So think: How can you craft the first thing your customer receives to be your version of the “Here are the three items we have that come out of the kitchen the fastest …” solution to your customer’s greatest hunger? After all, in order to make the sale, you did all you could to point out your customer’s pain points, irritate that pain, and make him so uncomfortable he couldn’t do anything but buy immediately. He’s ready, so why are you making him wait? And it’s not just friendly calls and gifts.

There’s a place for dessert at lunch. Let’s go back to our restaurant story. What if, after you enjoyed a hearty lunch, served promptly, the waitress came by with some free desserts? At that point, dessert would be awesome. Those desserts would have a tremendous impact. To have a positive impact on customer retention, you can deliver those bonus “desserts” after you’ve delivered on your core promises and have built trust with your new member. When your customer chooses to buy from you, you have a short window of time to solve the problems you promised to solve, or you will quickly lose their trust. This is your opportunity to deliver your very best solutions, quickly and concisely, so you can establish yourself as someone your customer can rely on.

Robert Skrob is the #1 expert in membership and customer retention and the author of the book, Retention Point The Single Biggest Secret to Membership and Subscription Growth. He has helped hundreds of membership programs launch and then grow from start-ups to become some of the largest membership and subscription companies in the world.

Love Is Just Damn Good Business

Love Is Just Damn Good Business – Ivan’s Inner Circle Interview

Join me as I join fellow Transformational Leadership Council member and friend, Steve Farber, to discuss topics from his book, “Love is Just Damn Good Business”. Steve is one of the best speakers I’ve seen on the stage.  His message is both surprising and impactful about focusing on finding love in creating a damn good business.

According to Steve, “Love is what leads to customer loyalty, it’s what leads to word-of-mouth and growing your organization.”

I think this advice is spot on. If your customer relationships are held in as high regard as the service you provide, you can only benefit. Customers want to love you-they want to trust and believe in you, which are foundational building blocks of love. Focus on building those blocks with the goal of creating loving, loyal customer relationships, and you’ll create a strong reputation that will hold up in the business community.

His game-changing approach to love as a practical business strategy will help you to:

  • Identify your passions and share them with others
  • Create a culture of love at work and spark innovation, productivity, and joy
  • Serve your customers, so they love how you treat them and have them coming back for more
  • Invest time in making personal connections that are mutually rewarding
  • Focus on serving the needs of others they’re going to love it
  • Do what you love and make it your business, so others love it, too

Love Is Just Damn Good Business,” is one of my favorite books and I am looking forward to these interviews with Steve. We are going to host three different sessions so it is convenient for everyone to join us:

Monday, December 9th at 10:00 AM / 4:00 PM / 11:00 PM (Eastern Standard Time)

Click here to register: SteveFarberWebinar

Steve Farber, the founder of The Extreme Leadership Institute, is a popular keynote speaker and leadership expert. Steve’s been featured on my blog before. He’s the bestselling author of The Radical Leap, The Radical Edge, and Greater Than Yourself. Learn more about Steve on his website at stevefarber.com

I hope you are able to make one of our sessions as I know this will prove to be a great use of your time.

Bad Networking

Bad Networking Costs More Than $100,000 per Year

Today’s blog comes from a “Home Business Magazine Online” article I was quoted in, Bad Networking Costs More Than $100,000 Per Year. Here’s How to Do It Right by Dustin Siggins.

HOME BUSINESS Magazine ONLINE is loaded with content to help you start-up and succeed in a home-based business. HBM ONLINE is an advanced community for home-based entrepreneurs and business owners; people who work from home; and telecommuters. Therefore, check back often, as the content is loaded daily.

Dustin spoke with several experts about how small business owners can turn networking into company growth.  Furthermore, this article also has advice from Jon Rutenberg, Keith Ferrazzi, Becky Sheetz-Runkle, Todd Rowley, and Chuck Feddersen. I was honored to be included in this article. Below is my segment:

Be Patient

Ivan Misner, Ph.D. founded Business Networking International, which has over 250,000 members worldwide. Misner said that “people tend to use networking as a face-to-face cold-calling opportunity. That does not work. Networking is more about farming than it is about hunting.”

Misner explained that referral and network-based strategies are “about building deep relationships with people who are willing to refer to each other. If your network is a mile wide and an inch deep, you’ll never achieve the success you want. You should find a network that is wide and, in some places, deep.”

What is popular is not always right. For small business owners, networking is very popular, but it is often done wrong. Bad networking costs a minimum of $100,000 annually.

additional ways others can promote

Additional Ways Others Can Promote You

Put your networking circle to work for you with these five additional suggestions you can use to promote others to generate new business for them. When other people offer to help you spread the word about your business, have these ideas ready to go. Here are the final five examples of additional ways others can promote you and your business from my book Networking Like a Pro.

Provide you with referrals.

The kind of support you’d most like to get from your sources is, of course, referrals–names and contact information for specific individuals who need your products and services. Sources can also help by giving prospects your name and number. As the number of referrals you receive increases, so does your potential for increasing the percentage of your business generated through referrals.

Introduce you to prospects.

Your source can help you build new relationships faster by introducing you in person. She can provide you with key information about the prospect. She can also tell the prospect a few things about you, your business, how the two of you met, some of the things you and the prospect have in common, and the value of your products and services.

Follow up with referrals they have given you.

Your sources can contact prospects they referred to you to see how things went after your first meeting, answer their questions or concerns, and reassure them that you can be trusted. They can also give you valuable feedback about yourself and your products or service, information that you might not have been able to get on your own.

Serve as a sponsor.

Some of your sources may be willing to fund or sponsor a program or event you are hosting. They might let you use a meeting room, lend you equipment, authorize you to use their organization’s name, or donate money or other resources.

Sell your products and services.

Of all the kinds of support that a source can offer, the one that has the greatest immediate impact on your bottom line is selling your product or service for you. Your network member could persuade a prospect to write a check for your product, then have you mail or deliver the product to your new customer. If you do so swiftly and cordially, you may gain a new lifelong customer.

Suppose a customer you know well tells you a friend of his wants to buy your product. How should you respond? While your interest is still hot, let your friend, the customer, take your product and sell it to his friend, the prospect (if he plans to see his friend in the near future, of course).

This set of five finishes the series of 15 ways others can promote you and your business. Last week I shared the second part of this series with, “Five More Ways Others Can Promote You”. Put your networking circle to work for you with these fifteen total ways others can promote you to generate new business.


Steve Farber

Steve Farber shares “Love is Just Damn Good Business”

Fellow Transformational Leadership Council member and friend, Steve Farber, discusses his book, “Love is Just Damn Good Business” with me in this video.
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Steve is a good friend and a fellow member of the Transformational Leadership Council with me. I know him well and I love his material.
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Order this book by Steve Farber on Amazon:

The proven principles you’ll find in this book will help you lay the groundwork for a thriving, competitive enterprise. When love is part of your organization’s framework and operationalized in its culture, employees and customers feel genuinely valued. Employees who are passionate about the work that they do are more loyal, innovative, creative, and inspired, and that translates to great customer experience. They don’t serve others out of obligation, but because of a genuine desire to improve people’s lives. And when customers reciprocate by loving your products, your services, and your people, that’s when something great happens. That’s when you get loyalty. That’s when you get raving fans. It’s a refreshingly human way of doing business.
 
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In addition to Farber’s field-tested strategies, you’ll find inspiring case studies from a wide range of industries and leaders, revealing self-assessment quizzes, and practical pointers on how to build a corporate culture based on love, the ultimate competitive advantage. At the end of the day, it’s just damn good business.
ways others can promote

Five Ways Others Can Promote You

Has anyone ever said to you, “If there’s anything I can do to help you with your business, let me know?” and you responded with, “Thank you. Now that you mention it, there are a few things I need” or did you say, “Well, thanks, I’ll let you know”? If you’re like most of us, you aren’t prepared to accept help at the moment it’s offered. Before you can do so, you have to make the connection between specific items or services you need and the people who can supply them. Systematic referral marketing helps you do that by determining, as precisely as possible, the types of help you want and need. Some are simple, cheap and quick; others are complex, costly and time-consuming. Here are some examples of the ways others can promote you and your business from my book Networking Like a Pro.

Display or distribute your literature and products.

Your sources can exhibit your marketing materials and products in their offices or homes. If these items are displayed well, such as on a counter or a bulletin board, visitors will ask questions about them or read the information. Some may take your promo­tional materials and display them in other places, increasing your visibility. A dry cleaner attaches a coupon from the hair salon next door to each plastic bag he uses to cover his customers’ clothing; a grocery store includes other businesses’ marketing literature in or on its grocery bags or on the back of the printed receipt.

Make an announcement.

When attending meetings or speaking to groups, your sources can increase your visibility by announc­ing an event you’re involved in or a sale your business is con­ducting or by setting up exhibits of your products or services. They can also invite you to make an announcement yourself.

Invite you to attend events.

Workshops and seminars are oppor­tunities to increase your skills, knowledge, visibility, and contacts. Members of personal or business groups you don’t belong to can invite you to their events and programs. This gives you an opportunity to meet prospective sources and cli­ents. Even better, they could invite you to speak at their event, effectively positioning you as an expert in your field.

Endorse your products and services.

By telling others what they’ve gained from using your products or services or by endorsing you in presentations or informal conversations, your network sources can encourage others to use your products or services. If they sing your praises on an MP3, a DVD or social media, so much the better.

Nominate you for recognition and awards.

Business professionals and community members are often recognized for outstand­ing service to their profession or community. If you’ve donat­ed time or materials to a worthy cause, your referral sources can nominate you for service awards. You increase your visi­bility both by serving and by receiving the award in a public expression of thanks. Your sources can inform others of your recognition by word of mouth or in writing.

Put your networking circle to work for you with these five ways others can promote you to generate new business. When other people offer to help you spread the word about your business, have these ideas ready to go. 

Part 2: Five more ways others can promote you

Part 3: Additional Ways Others Can Promote You

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