Become a Motivational Speaker for Your Business

Have you ever listened to a motivational speaker such as Jack Canfield, Brian Tracy or Zig Ziglar?  When you listen to any of them, you can feel the passion flowing through the presentation’s words, actions and images.  The hidden element behind a motivational speaker is passion.  Think about that.  What does that tell you about your own message?

Your personal challenge in networking is to have an extraordinary message that not only captures but also highlights your unique selling proposition (USP).  Your USP is what sets you apart from your competition–you can’t afford to be ordinary, like your competition.  Your message needs to be filled with passion.  If you are not excited about what you do, no one else is, either.  In word-of-mouth marketing, that could be disastrous.

So how do you tap into your passion and tie it into your daily message about your business?  You can capitalize on your passion and spotlight your uniqueness by specifically answering the following questions from your heart and not your head:

1.  What can you say about yourself or your business that your competition cannot say?

2.  How does your work fulfill you?

3.  What element of your work do you most enjoy, and why?

Never forget that one of the top 10 traits of the master networker is enthusiasm/motivation.  You, your sales force and your word-of-mouth marketing team are the motivational speakers for your business, but the message begins with you.

9 thoughts on “Become a Motivational Speaker for Your Business

  1. I am a new blogger which has given me appreciation of what others do with their blogs. I just wanted to say good work and although our sites are not really related if you want to swap blogrole links I would be interested.

  2. Hello Ivan,

    This is a great article about motivational speaking. We all need to motivate in our business and also in our family, friends and all of our social circles.

    Thanks again,


  3. People are drawn to others because of enthuthiasm, motivation, and, most of all, passion. If you’re not passionate about your biz, how can you expect your referral partners (or anyone else for that matter) to be passionate? Do you “bring it” to every meeting, function, or event you attend? Knowing what makes you different (or better) than your competitors is very important (please refrain from mentioning your competitors by name). So get out there, be enthuthiastic, show your passion,motivate yourself and watch what happens!

    5:30 is my time to rise,
    But I’m seldom bright of eye;
    Part of me says “Look alive!”
    And the other part asks, “Why?”

    Which “part” are you?

    Shawn McCarthy BNI ED Ventura County, Ca.

  4. A friend told me about an author named Noah St. John who invented AFFORMATIONS. Afformations are empowering questions (not statements) and they’ve really worked great for me and my friends. – he’s giving a free Afformation Stress Buster Session. I listen to these throughout the day and they’ve changed my life.

    Enjoy them!
    – Donna

  5. How to develop a career in the motivational speaking market is a question I have been asked many, many times around the world over the past two decades.

    At the highest possible level it comes down to one word – Congruence.

    Have you achieved PhD status in the University of Life – the one and only true test of your ability? Have you walked the path of your philosophies?

    To become a motivational keynote speaker,

    I believe you need to have demonstrated from your life that you have dreamed big dreams:
    In 1996, having achieved a “D” grade in English in all my school exams, I set the goal of writing a best-selling book. The facts that no Irish person had written a book of this genre or that I hadn’t got a publisher or indeed that two award winning journalists told me I was wasting my time didn’t stop me from following my dream. That book became a triple best seller.

    As a motivational keynote speaker,

    you need to show that you have taken big risks:
    In 1998, I decided to turn my back on a lucrative business consultancy to focus exclusively on keynote speaking on my three areas of expertise: Entrepreneurship, Leadership and Motivation. This resulted in a drop in my income from a six-figure turnover to less than the average industrial wage for a few years. In the process, I remortgaged my house and set sail for foreign lands! Those years of financial challenges provided the best personal training experience of my life. By continually focusing on my dream, and learning from failures, I am now enjoying working around the world, while simultaneously following my bliss.

    A motivational keynote speaker

    needs to be personable and vulnerable – you are after all human!
    Be vulnerable and share the failures as well as the successes – focusing on how you learned from both and came closer to achieving your dreams. People respond best to normal people, not robots.

    Overall, a congruent motivational keynote speaker will infect audiences with his/her energy and enthusiasm. Indeed their story will bring people “to the door” without even speaking a word! Remember and always honour the Chinese proverb – “teachers open the door but you must enter by yourself.”

  6. What I’m about to share will be controversial. As Motivational speakers we have a goal to connect with our audience. When a speaker is vulnerable and humble and opens his heart big things happen in the keynote speech. It is my theory that the avoidance that speakers have for self-disclosure is extremely counter-productive toward our goal.
    When a speaker refuses to open his own heart, there is little chance a listener will choose to open theirs.
    In contrast, when a speaker self-discloses, particularly in areas most people vigilantly protect, it allows the listener to breathe relief. All of a sudden the energy level in the room signals to them it is safe to relax — safe to be real. Perhaps this is one of
    the most significant benefits of sharing personally. The audience may not realize it, but they are relaxing their hard-working, ever-vigilant, protective shells. When an audience member relaxes their ego protection defense system, several magical phenomena occur:
    *They feel intensely connected to the speaker. They may not even
    know why.
    *Now that the room is “safe,” the participant allows the challenges
    of the message to freely flow.
    *Each listener is now ripe for self-discoveries – their own “aha’s.”
    *Every audience member is now “pulling for you” to succeed.
    When this happens, success is guaranteed. The sad truth is that many of the speakers who advise against self-disclosure use that same platform for bragging. And bragging and boasting has the exact opposite effect.
    This only stiffens the defenses of the audience. These ego-signals “trip alarms,” and the audience is now on heightened alert to prove they are just fine, but the speaker is not so perfect.
    Bragging is platform suicide. Period! And yet, if I were asked how many speakers I’ve heard bragging, there wouldn’t be enough fingers to count them in an audience of two thousand! My passion is to offer a unique speakers training for the amateur and the professional.

  7. Motivational speaking is really about the story and the storyteller. Having a good ability to communicate a message that inspires and motivates kinda speaks to the topic. A good motivational speaker tells a story from experience.

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