video blog Archives - Dr. Ivan Misner®
time spend networking

How Much Time Should You Spend Networking?

People who say that networking played a role in their success spent an average of 6 1/2 hours a week networking and had half of their clients from their networking time. However, people who did not invest as much time networking also did not report as much reward. So, how much time should you spend networking?

Therefore, spend about 8-10 hours per week networking and do the right things to build the relationships first when networking.

The secret to getting more business through networking is. . . spending more time doing it!   OK, well, it’s a little more complicated than that because you have to spend time doing the right things.  However, devoting the necessary time is the starting point.  So how much networking time (or NetTime) should you spend developing your personal network and what kind of results can you expect to see?

The survey results

Based on a survey that I helped to write and conduct of over 12,000 business professionals from every populated continent in the world, we finally have a definitive answer to those questions.  The study found that people who said “networking played a role” in their success spent an average of 6.3 hours a week participating in networking activities.  On the other hand, the majority of people who claimed that “networking did NOT play a role” in their success spent only 2 hours or less per week developing their network.  

Clearly, those people who spent very little time engaged in the process felt that networking was not an effective way to build their business.  As with many other aspects of life, you clearly reap what you sow.  It’s no wonder that the people who didn’t invest as much time also did not realize as much reward.  This demonstrates the direct correlation between the amount of time you devote to the networking process and the degree of success that you will likely realize from it.

You may be reading this article and thinking – OK, I now know that I need to be spending at least 6 ½ hours a week networking.  Well, that’s true IF you want to be average (and what successful business person wants to be average)!   If on the other hand, you’d like to be above average – you need to devote more time than that to the cause.  The optimum amount of NetTime is more likely to be 8-10 hours a week if you want to be one of those people that are generating well over half their business from referrals.

How much time do you spend networking each week?  More?  Less? and what percentage of business do you get from your networking efforts?  Comment below.

Richard Branson

What Can Business Do About It?

A friend of mine once said, “If we could get every single business person in the world, every single entrepreneur, to play their part, we could get on top of most of the world’s problems.” That friend was Richard Branson, and I took his message about his Plan B Initiative.to heart. It made me think about what I could do through BNI to make an impact on the globe and sent me on an introspective journey about being a business owner and the responsibility we had to serve not only our customers but society as a whole.

What I came up with are four ways to help your business find direction and purpose in helping others, whether it be in your local area or in the global community.

Garage to Global

In this video, I discuss how businesses can give back to the community. This is a part of what I call the “Ivanisms Series”: all of my personal quotes and phrases and why they have worked for me. Therefore, please watch this video to understand what Richard Branson means.

Can Your Business Serve the Greater Good?

All of us are in business to make a profit. But if that’s the primary driving force in business, we become mercenaries to that process.  I believe that I should serve a greater need than simply to make a profit. I believe that business can be honorable.  It can make a difference in individual lives as well as communities.

Business can be honorable. It can be something that improves people’s lives as well as supports and helps local communities. It can do so, by not only helping to generate more business for one another, but by giving back to the community, mentoring others, immersing in a culture of shared learning, and by collaborating with others.

The BNI Foundation

When corporations have a vision bigger than their profit and loss statement, amazing things can happen. BNI, the world’s leading referral organization, is one such corporation. Started by Ivan and Beth Misner in 1998, the BNI Foundation has been supporting children and education in the United States and around the world by mobilizing resources to give kids everywhere a quality education. The focus of the BNI Foundation is to help the youth of our community to find the path to productive and successful lives. For us, the mechanism to help with this shift is by investing our time, treasure, and talent to assist in education where we can. http://bnifoundation.org/ 

What is Business Voices ™?

The BNI Foundation has a long, proud legacy of helping out where schools have needed extra funding for projects not provided for by school districts or state funding. A pivotal factor of our philanthropic work was the creation of the Business Voices™ initiative to provide even more to the schools which have with the greatest needs.

Our initiative pairs BNI members and concerned, engaged and motivated corporations, service clubs and community groups with schools and educational organizations. The goal is to help them find the resources they need to have maximum impact on the kids of our communities.

christmas

Merry Misner Christmas

I hope you take a few minutes to watch and enjoy this video. I shared a fond memory from one specific Christmas in the Misner family that really stands out in my mind. When I watch this video, it makes me shake my head and smile all at once.  I really had fun recording this. I got to reminisce a bit and furthermore reflect on the joys, the stresses, and all the wonderful, challenging, unforgettable, and irreplaceable memories that are made each year by families around the globe during the holiday season.

A Merry Misner Christmas Video

With this video, I’m taking a break from my regular educational business/referral marketing videos. I’m taking a few minutes to spread some holiday cheer and wish a very Merry Christmas to those around the globe who take part in observing Christmas Day.

On behalf of Beth, myself and the entire Misner family, we wish you a Christmas full of joy and hope. May your heart be filled with the joy of giving. It is the “Givers Gain” expression of the love in your heart and the kindness in your soul.

I hope this video stirs up some great holiday memories for you and if you’d like to share any of your standout funny, heartwarming, entertaining or unforgettable family holiday-time stories, I’d love to hear them–please share them in the comment forum below.  Thanks!

Merry Christmas to all from the Misner family!

referral source

Why Clients are not your best referral source

Clients are often thought to be your best potential referral source.  However, Tiffanie Kellog shares why they are not in this guest video blog.

About Tiffanie Kellog

For more information on Tiffanie Kellog, please visit her website at tiffaniekellog.com/

Tiffanie Kellog is a professional speaker, coach, and trainer with Asentiv, and is co-owner of a business with her husband.  Therefore, Tiffanie has helped entrepreneurs over the years make more money while saving time. Thus they can have more fun. She is dedicated to helping others make more money in less time.

To contact Tiffanie, call her at 813-263-9690 or email at referrals@tiffaniekellog.com

deal with competitors

How To Deal With Your Competitors

Misner’s solution on how to deal with competitors is simple: Don’t pay attention to competitors. Success in business is about constantly improving your product or service, team, and culture. If you focus on these aspects, you’ll improve your position in the marketplace.

Focusing on the fundamentals of your business, keeping up with metrics and constantly sharing your core values as an organization are a few ways that you can improve your business. But whatever you do, don’t obsess over what competitors are saying about you. If you keep bettering your own business, you’ll have no need to fear your competitors, Misner says.

“The competitor to be feared is one who never bothers about you at all, but goes on making his own business better all the time.” – Henry Ford

In this video, Ivan Misner discusses how to deal with competition in business.

Name Tags Tips

Name Tags Tips from Tiffanie Kellog (guest blog)

Name Tags Tips from Tiffanie Kellog.

When networking, wearing a name tag is a MUST! However, what you have on your name tag could be hurting you when networking, instead of helping. Join Tiffanie Kellog, author of 4 1/2 Networking Mistakes and consultant for Asentiv, as she discusses what kind of name tag you want to wear when networking. Click here to watch the video. 

 

About Tiffanie Kell0g

For more information on Tiffanie Kellog, please visit her website at tiffaniekellog.com/

Tiffanie Kellog is a professional speaker, coach, and trainer with Asentiv, and is co-owner of a business with her husband.  Therefore, Tiffanie has helped entrepreneurs over the years make more money while saving time. Thus they can have more fun. She is dedicated to helping others make more money in less time.

To contact Tiffanie, call her at 813-263-9690 or email at referrals@tiffaniekellog.com

Culture Eats Strategy For Breakfast

VIDEO BLOG:

Culture is a blend of attitude, beliefs, mission, philosophy and momentum. As a result, culture helps to create and sustain a successful brand. The way people interact with one another and the overall growth of your company is affected by culture. What creates organizational culture? Culture is key in an organization for long-term success. It is the most important thing in an organization and it applies at all levels, from the top of the organization all the way down.  Rules, regulations, and operating standards are important, of course, because you have to have systems in place to guide activities. But culture is the factor that stands above all others.

The factors that go into building the organizational culture and will make your company successful are…

  1. TRADITIONS AND CORE VALUES
  2. VISION
  3. ENGAGEMENT

Please watch my video to learn more about these factors and share your comments below.

The Path to Business Leadership

If you’re a business owner or entrepreneur, you know how challenging it can be to find the path towards leadership that works for you. With all the information available to us online, leadership styles are a dime a dozen and no one has the time or resources to try every style. Getting back to the basics is important, and understanding how those basics can improve your business is even more vital. Being a leader doesn’t have to be complicated! You’ve heard of the KISS acronym, right? Keep It Simple…well, it’s not the nicest acronym, so I won’t finish. But you know where I’m going.

If you find yourself wondering how to become a leader in business, follow these four steps:

1. Focus on solutions, not problems

2. Collaborate with your team

3. Be a culture champion

4. Care about the success of others–REALLY care!

Finally, leadership is about accomplishing more than people thought possible. In your business, what are your wildest dreams? What’s your ultimate goal? Never lose that idea and constantly be working towards it.

Watch the video below to hear more about the four steps towards becoming a business leader, and leave me a comment on what YOU think makes a leader.

 

love

Why Steve Farber Believes in Love (in Business)

The notion of love is too touchy-feely for many of us, especially when it comes to business.

But my friend and fellow Transformational Leadership Council Member, Steve Farber, doesn’t think so. Steve is one of the most renowned leadership speakers in the industry. When we were in Napa Valley together last week, he talked to me about making love a part of your every day mantra as a business owner.

“If the customer loves you, you can blow up their building and they’ll say ‘Eh–accidents happen,'” Steve said (OK, so that might be a bit extreme. But you get what he’s trying to say.)

Steve goes on to say that it’s more than just the forgiveness factor that makes it worth having a loving relationship with your customers.

“Love is what leads to customer loyalty,” he said. “it’s what leads to word-of-mouth and growing your organization.”

I think this advice is spot on. If your customer relationships are held in as high regard as the service you provide, you can only benefit. Customers want to love you-they want to trust and believe in you, which are foundational building blocks of love. Focus on building those blocks with the goal of creating loving, loyal customer relationships, and you’ll create a strong reputation that will hold up in the business community.

 

 

 

Selecting Your Business Networks

This video is hosted by Entrepreneur.com and can be found on The Networking for Success YouTube Channel.

Networking is the perfect way to help take your business to the next level. But putting your eggs in one basket and depending on one networking group to satisfy all your needs won’t work–and that’s coming from the Founder of the world’s largest referral network.

We all select different people in our lives that satisfy various needs that contribute to our well being; our parents provide comfort and guidance, our close friends provide support and cheer, our business relationships provide trust and honesty. While these satisfactions may overlap from group to group, it’s important to have more than one person you’re leaning on for all your emotional needs.

It’s the same with your networking groups! While you may find cheer and honesty in more than one group, it’s important to spread your interests to gain a varied support system.

When selecting your business networks, you need to understand which types are available so you can make an informed decision. There are five types:

1. Casual Contact: A gathering on people from many different professions, usually in a mixer environment

2. Strong Contact: Usually only allows one person per profession, get together very regularly

3. Community Service Clubs: An opportunity to rub elbows with other very successful people

4. Professional Associations: Trade organizations that are very specific in purpose

5. Online: Social Media such as Twitter, Facebook and LinkedIn, where networking is constant

To better understand which group fits you best, watch the video below.

 

Conquering the Fear of Rejection

Fear is a powerful driver in most people’s lives. It dictates what we take risks on, it makes us hold back, and it even hinders us from reaching our potential.

The fear of rejection is an emotion that many of us carry in our personal lives, but it can very easily seep into our professional one as well. We all come to that nexus point in our lives: we can do something, or we can do nothing. The fear of rejection almost held me back from promoting my book, The World’s Best Known Marketing Secret, because I was worried some book stores wouldn’t want to carry my book. But you know what I realized?

Some will, some won’t–so what?

Watch the video below for more on conquering the fear of rejection.

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