Last week, I was asked a question by a young business owner who is quite new to networking. She asked me what I believe to be the most crucial things a person needs to do in order to achieve the maximum amount of success in generating business referrals through word-of-mouth marketing. In response to her question, I’d like to revisit a video I filmed a while back because in it I talk with Terry Hamill, a respected business networking expert based in Europe, and he Terry explains the two most important keys for maximum effectiveness and success in business referral generation–preparation and follow up.
Terry advises that the true gold is in the follow up and that the most successful networkers use the strongest follow-up methods; he also offers a few important tips for preparation prior to attending networking meetings and events.
Do you have a favorite follow-up method or a highly effective preparation tactic that you use prior to attending networking functions? If so, we’d love to hear about it! What works well for you could really help other people in their journey to networking success so, by all means, please feel free to share your favored methods and tactics in the comment forum below. Thanks!