Welcome to International Networking Week!

This week marks the 7th annual celebration of International Networking Week which is recognized each year by thousands of people around the world.

International Networking Week is about celebrating the key role that networking plays in the development and success of business around the world.  It is about creating an awareness relating to the process of networking.  Not just any kind of networking, but what I call “relationship networking”–an approach to doing business based on building long-term, successful, genuine relationships with people strategically through the networking process.

International Networking Week has been acknowledged by many governmental organizations (including a joint resolution of the California State Assembly and Senate) and is celebrated in many countries across the globe through .  Start the new year out with more business by using this week to build your networking skills and expand the opportunities within your reach. If you belong to any networking groups, be sure to tell them that this is International Networking Week (Feb. 4-8).

CLICK HERE to view a short video about International Networking Week 2013.  Please feel free to share the video with others and show it at your networking meetings this week.

For more information and a list of worldwide events, please visit www.InternationalNetworkingWeek.com.

So what will you be doing to recognize International Networking Week?   Please share your plans in the comment forum below.

Get Ready for International Networking Week 2013!

International Networking Week®  2013 is almost here and with it comes tremendous opportunity for  businesspeople across the globe to grow business through the development  of powerful new connections!

International Networking Week®  is an initiative of BNI® and its focus is to celebrate the key role that networking plays in the  development and successs of business around the world.  It’s about  creating an awareness of the process of networking.  Not just any kind  of networking, but “relationship networking”–an approach to doing  business based on building long-term, successful relationships with  people through the networking process.

Over the past several years, International Networking Week has been  gaining momentum worldwide and for the past few years, the Week has been recognized by  tens of thousands of people around the world and acknowledged by many  governmental agencies and high profile organizations.

The number of people participating in this year’s celebration of International Networking Week®, through hundreds of large events and thousands of smaller events, is expected to be even greater than it was in 2012.

You can join in the celebration of the Week by:

  • Watching the 2013 International Networking Week Video by CLICKING HERE. Please feel free to share the link with everyone in your network and post it on any websites you may have.
  • Visiting www.InternationalNetworkingWeek.com for more information and a list of worldwide events.
  • Participating in this year’s recommended special International Networking Week networking exercise by bringing an individual who has been a significant influence on your business/life to the  networking meeting or event you’ll be attending during International  Networking Week.  For full details, please click on the link below.

SPECIAL NETWORKING EXERCISE–INTERNATIONAL NETWORKING WEEK 2013

How are you planning on celebrating International Networking Week?  I’d love to hear your ideas on additional ways to celebrate this year so please leave your thoughts in the comment forum below.  Thanks!

Sorting Out Who’s Who

So, let’s say you’ve just returned from a networking event where you met a lot of new people and now you have a pocketful of business cards that you’re not sure what to do with.  What’s your first order of business?  Your first order of business is to sort out who’s who.

You need to separate the people you think might become new clients or referral partners right now from the ones who might be valuable contacts sometime in the future but not right away.  Let’s call the first group your A list, the rest your B list.  (Sounds kind of Hollywood, doesn’t it? :))  When you enter them into your contact database, labeling each contact as part of group “A” or “B” would be good to include (along with type of business, address, phone number, event where you met, etc.).

Now that you’ve got your contacts filed away neatly, take a look first at your B list. You want these folks to know you enjoyed meeting them, and you want to keep the door open for doing business with them later on if a good opportunity arises.  You can do this with a quick note by either e-mail or snail mail.* If you find you need to reconnect with one of these people at a later time, you’ll at least have some traction in the relationship simply because you followed up with a quick e-mail.

Now, what about your A list? These are people who have immediate potential as referral partners.  You need to follow up with them quickly–within a few days, before you drop off their radars.  First, initiate a “coffee connection” with each of your new contacts, a follow-up meeting where you can get to know her and find out how you can help her.  Anything short of trying to find ways to help her will generally be treated as a sales call instead of a relationship-building contact.  To ask for this first meeting, either a handwritten note or an e-mail is acceptable.*

At this point, you may be asking, “What about the people I meet who aren’t potential clients and aren’t in a field that can refer business to me?  Should I follow up with them anyway?” Absolutely!  You never know whom other people know; even a quick little “Nice to meet you” e-mail is better than not doing anything at all and hoping these people remember you later when you discover a need to do business with one of them.

Now that you know how to sort out who’s who, be sure to do this each and every time with the business cards you gather in your daily networking activities and, I guarantee you, you will start to see greater results from your networking efforts.

*Come back on Thursday to read a blog entry with specific examples of what your follow up notes to group A contacts and group B contacts should say–I’ll give you two free follow-up note templates so you’ll have no excuses for not following up with your new contacts.  Trust me, following up couldn’t be any easier than this!


What You Need to Know about the Law of Reciprocity

The term reciprocity is at the center of relationship networking, but it is often misunderstood. Webster’s dictionary defines reciprocity as “a mutual or cooperative interchange of favors or privileges,” as when actions taken for the benefit of others are returned in kind. This leads many inexperienced networkers to expect an immediate return for any actions they take on behalf of another.  Givers gain, right? Wrong.

Not every act of giving will be immediately rewarded by the recipient, and if you go into relationship networking thinking that simply giving a referral is enough to get you a referral in return, you’re confusing a relationship with a transaction. On the contrary, the idea driving Givers Gain® is actually the principle of giving without the expectation of an immediate return. In networking, this idea is called the law of reciprocity ,and the law of reciprocity differs from the standard notion of reciprocity in that the giver cannot, should not and does not expect an immediate return on her investment in another person’s gain. The only thing she can be sure of is that, given enough effort and time, her generosity will be returned by family, friends, colleagues and others–many times over and in many different ways.

Put simply, the law of reciprocity in networking means that by providing benefits (including referrals) to others, you will be creating strong networking relationships that will eventually bring benefits (especially referrals) to you, often in a very roundabout way rather than directly from the person you benefit.  This makes the law of reciprocity an enormously powerful tool for growing your own business’s size and profitability.

I know a lot of experienced networkers who have amazing stories about how the law of reciprocity has proved to them that there’s far more business to be gained by referring business to others than you might at first expect. If you have a story you’d like to share, I’d love to hear it, so leave a comment. Also, be sure to check back on Thursday for some tips on what to keep in mind as your learn to use the law of reciprocity.

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