Three Essential Questions to Ask When Looking for Networking Events

ID-100303851Attending enough and the right events for networking your business can be hard. How do you know which events will be a waste of your time, and which will benefit you in the long run?

Figuring out a plan to help you pick the right events is an important step to making sure you’re not wasting time. While you have to spend a few minutes up front, you’ll save hours in time that you won’t spend at events that won’t benefit you.

To develop this plan, you should ask yourself three questions:

  1. Who are my best prospects?
    Yes, you really do need to ask yourself this. Believe it or not, it is more common for people not to know. This is a prime reason why businesspeople waste their time attending every networking event under the sun – they just don’t know who they want to do business with. One you nail down your prospects and the types of people who tend to work well for you, you can move on to the next question.
  2. Where can I meet my best prospects – or people who will introduce me to my prospects?
    If your business is geared toward a specific type of person, some events will be more effective uses of your time than others. If your business is geared toward executives at large businesses, attending a Chamber mixer after-hours is a waste of time – these people probably won’t be there. Nail down where your ideal prospects go, and attend those types of meetings.
  3. Who, exactly, do I want to meet?
    You don’t know who other people know, and guessing would be a waste of your time. So, to best get in contact with the people you need, you need to know how to describe them. If you can tell your contacts what kind of consumer you’re looking for, in as much detail as possible, you’ll be able to get connected easier.

These three steps are detailed fully in “Avoiding the Networking Disconnect: The Three Rs to Reconnect,” my most-recent book with Brennan Scanlon.

Who are your best prospects? Where are you meeting them? Share your tips in the comments below!

Get Ready for International Networking Week 2013!

International Networking Week®  2013 is almost here and with it comes tremendous opportunity for  businesspeople across the globe to grow business through the development  of powerful new connections!

International Networking Week®  is an initiative of BNI® and its focus is to celebrate the key role that networking plays in the  development and successs of business around the world.  It’s about  creating an awareness of the process of networking.  Not just any kind  of networking, but “relationship networking”–an approach to doing  business based on building long-term, successful relationships with  people through the networking process.

Over the past several years, International Networking Week has been  gaining momentum worldwide and for the past few years, the Week has been recognized by  tens of thousands of people around the world and acknowledged by many  governmental agencies and high profile organizations.

The number of people participating in this year’s celebration of International Networking Week®, through hundreds of large events and thousands of smaller events, is expected to be even greater than it was in 2012.

You can join in the celebration of the Week by:

  • Watching the 2013 International Networking Week Video by CLICKING HERE. Please feel free to share the link with everyone in your network and post it on any websites you may have.
  • Visiting www.InternationalNetworkingWeek.com for more information and a list of worldwide events.
  • Participating in this year’s recommended special International Networking Week networking exercise by bringing an individual who has been a significant influence on your business/life to the  networking meeting or event you’ll be attending during International  Networking Week.  For full details, please click on the link below.

SPECIAL NETWORKING EXERCISE–INTERNATIONAL NETWORKING WEEK 2013

How are you planning on celebrating International Networking Week?  I’d love to hear your ideas on additional ways to celebrate this year so please leave your thoughts in the comment forum below.  Thanks!

Bob Burg’s 10 Networking Questions That Work Every Time

My good friend, networking expert Bob Burg, has 10 questions he personally uses when networking that he believes every networker should memorize.

Bob explains that these questions are not designed to be probing or sales-oriented in any way; they are all friendly, fun to answer, and will tell you something about the way the person answering them thinks.  You’ll never need or have the time to ask all 10 questions during any one conversation but, still, you should internalize them.  Know them well enough that you are able to ask the ones you deem appropriate for the particular conversation and time frame.

Here are the 10 questions:

1.  How did you get started in the (______) business?

2.  What do you enjoy most about your profession?

3.  What separates you and your company from the competition?

4.  What advice would you give someone just starting out in the (______) business?

5.  What one thing would you do with your business if you knew you could not fail?

6.  What significant changes have you seen take place in your profession through the years?

7.  What do you see as the coming trends in the (______) business?

8.  Describe the strangest or funniest incident you’ve experienced in your business?

9.  What ways have you found to be the most effective for promoting your business?

10.  What one sentence would you like people to use in describing the way you do business?

Like Bob says, you’re not going to get to ask more than a few of these questions during an initial conversation,  so don’t worry about sounding like you’re conducting an interrogation. These are feel-good questions people enjoy answering, and they are meant to establish an initial rapport.  So next time you’re at a networking event, try using a few of these questions and then come back and leave a comment about how using them worked out for you; I’m more than willing to bet you’ll be pleased with the results.

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