The Six Degree Myth and the 29 Percent Solution

So often in networking, people reference the Six Degrees of Separation theory, claiming that anyone they wish to get in contact is only six people away.

What many fail to realize, however, is that this theory is a complete myth. Networking doesn’t just happen, and relying on your network to bring you to your ideal client without having to work for it won’t help you succeed. The story of the Six Degrees of Separation theory also leaves out one key element of the actual study. Only 29 percent of the participants in the study were able to connect themselves back to the target in six steps. 71 percent were unable to do it.

This is the basis for my book, The 29 Percent Solution, co-written by myself and Michelle Donovan. After watching this video blog, I encourage you to check out the book to learn a couple of key strategies to really expand upon your network.

What strategies do you use to grow your network? Do you find that the myth of the Six Degrees of Separation actually holds true for you? Please share your thoughts in the comment section below.

Grow Your Network by Making People Feel Welcome

In this brief video, Australian networking master Paul Lomas shares some ideas with me about making people feel welcome when they arrive at networking meetings and events. He also gives a very useful tip on how to give a great response when someone asks how you are doing in order to create an opportunity for positive, genuine connections.

The video emphasizes the importance of the visitor’s experience to a networking group and how it can very significantly shape their choice regarding whether or not to return to that group.  Sometimes it can be much too easy to get comfortable in networking groups and neglect visitors.  For that reason, I urge you to watch this short video because it’s a great reminder of just how important it is to genuinely make visitors welcome in order to grow your network and make your networking group as successful as it can possibly be.

Do you have any good tips or stories about how you or others in your networking group make others feel welcome?  Please share them in the comments forum so others can learn from your tactics for successfully meeting, greeting, and making visitors feel at home.

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