Building Social Capital Is the Groundwork for Future Payoff

In a video blog I posted recently, I talk about the Law of Reciprocity which is one aspect of social capital theory.  In today’s video, I specifically address what social capital is and why investing in social capital is one of the best investments you can make in order to secure future success for yourself and others with whom you network.

My friend Alex, whom I mention in this video, is a master at building social capital and there isn’t a person who knows him who wouldn’t help him in an instant in any way they could if  he asked them to.  Alex has an expansive support system comprised of a diverse array of people who are all willing and eager to help him succeed and it’s all because he dedicates himself 100% to investing in the relationships he builds with those around him.  If you could use a support system like Alex has (which I already know you could because we ALL could), then start creating ways to build social capital with those in your network at every opportunity.

Perhaps you’ve already got a story about social capital that’s similar to the one I share in this video about Alex, or a story about how you’ve built great social capital with someone who is now just itching to help you in any way they can.  If so, please go to www.SubmitYourNetworkingStory.com and share your story for consideration of inclusion in the upcoming networking book I’m writing with Jack Canfield, and Gautam Ganglani.  Also, I’d love for you to briefly summarize your story in the comment forum below as well.  Thanks in advance for your participation!

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